Cookies on the Meta Products
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About cookies
Cookies are small pieces of text used to store information on web browsers. They’re used to store and receive identifiers and other info on computers, phones, and other devices.
Example:
Cookies let websites know if you’ve visited that site before, which can help with things like saving an item to your shopping cart or remembering your display settings.
Other technologies, including identifiers associated with your device, and other software, are used for similar purposes. We refer to all of these technologies as cookies.
Ways we use cookies
Cookies help us provide, protect and improve the Meta Products, such as by personalizing content, tailoring and measuring ads, providing a safer experience and analyzing use of our systems.
Note:
The cookies that we use include session cookies, which are deleted when you close your browser, and persistent cookies, which stay on your browser until they expire or you delete them.
What we use cookies for
Authentication
Security, site and product integrity
Advertising, recommendations, insights and measurement
Site features and services
Performance
Analytics and research
Third-party websites and apps
Other ways you can control your information on Facebook
Use your ad preferences
to learn why you’re seeing a particular ad and control how we use information that we collect to show you ads.
Learn more about how to adjust your ad preferences
.
To show you better ads, we use information that advertisers and other partners provide us with about your activity off Meta Company Products
, including websites and apps.
You can control whether we use this information to show you ads in your ad settings
.
Learn more about how to adjust how ads on Facebook are shown to you based on your activity information from ad partners
.
The Meta Audience Network is a way for advertisers to show you ads in apps and websites off the Meta Company Products.
One of the ways Audience Network shows relevant ads is by using your ad preferences to determine which ads you may be interested in seeing. You can control this in your ad settings
.
Learn more about Audience Network in the Meta Business Help Center
.
Review your activity off Meta technologies, which is a summary of activity that businesses and organizations share with us about your interactions with them, such as visiting their apps or websites.
They use our Business Tools
, like Meta Pixel, to share this information with us. This helps us do things like give you a more personalized experience on Meta Products.
Learn more about activity off Meta technologies
, how we use it, and how you can manage it.
Other ways you can control your information
The advertising companies we work with generally use cookies and similar technologies as part of their services.
You can opt out of seeing online interest-based ads from Meta and other participating companies, and learn more about how advertisers generally use cookies and the choices they offer through the:
Digital Advertising Alliance
in the US
Digital Advertising Alliance
of Canada in Canada
European Interactive Digital Advertising Alliance
in Europe
You can also opt out through your mobile device settings (where available) using Android, iOS 13 or an earlier version of iOS. Please note that ad blockers and tools that restrict our cookie use may interfere with these controls.
Your browser or device may also offer settings that allow you to choose whether browser cookies are set and to delete them.
These controls vary by browser, and manufacturers may change both the settings they make available and how they work at any time.
Learn more about how to control your browser cookies on each browser’s help center:
Google Chrome
Internet Explorer
Firefox
Safari
Safari Mobile
Opera
Note:
Certain parts of the Meta Products may not work properly if you have disabled browser cookie use. Please be aware these controls are distinct from the controls that we offer you.
For more information on cookies, visit our Cookies Policy
.
