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Brand and Identity

The DePauw University Visual Identity, Logos, Personality and Standards

If you have questions, are unsure about logo usage in a particular situation, require art or logo, or otherwise need to consult with the Office of University Communications and Marketing, please do not hesitate to contact Kelly Graves (x4633 or kgraves@depauw.edu ).

BRAND, visual Identity and Logo 

DePauw’s visual identity and branding is central to achieving consistency in presentation and tone within each of the University’s numerous methods of communication. Though a logo is not – in and of itself – the message, its consistent use, coupled with a close adherence to the brand guide and identity system will foster a look that will, over time, become associated with the DePauw brand in ways that reinforce the University’s messaging and personality.

A DePauw brand toolkit is available in the below PDF format for reference. For those who require a more accessible version, please email communicate@depauw.edu  or stop by in person during regular business hours to 101 East Seminary Street, Greencastle, In 46135. 

Web/Digital SIGN Content Guidelines

Media Outlets 

Template Files

A number of common document templates have been developed to assist those on campus who have a need to regularly produce official documents, presentations, etc.

(Please note: The letterhead template should not replace standard letterhead when printing letters and memos, but it can serve as an electronic-only supplement to traditional letterhead if your needs demand an electronic version of a given document.)

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