A recently conducted survey reveals that 61% of Americans have plans to embark on overnight leisure trips within the next four months. Additionally, 34% of Americans anticipate an increase in the duration of their overnight leisure travel this summer in comparison to the previous year. The survey also indicates that 31% of Americans plan to augment the number of hotel stays they make this summer compared to last summer.
In terms of business travel, 35% of Americans expect to make overnight business trips in the next four months, with 16% intending to increase the frequency of business-related travel this summer compared to the previous year.
Hotels are still the preferred accommodation option for 60% of business travelers and 46% of leisure travelers during the summer season . This data is encouraging for hotel owners, despite the ongoing economic challenges such as labor shortages and high interest rates.
The survey also highlights that inflation continues to pose a major hurdle for the growth of hotels and other businesses in the travel industry. Looking ahead, the next four months will be crucial for the hospitality sector.
In a survey, 55% of participants indicated that inflation may impact their decision to stay in a hotel, showing a slight decrease from 56% in January. Additionally, 51% mentioned that inflation could affect their likelihood of traveling overnight, while 46% expressed concerns about traveling by airplane. Furthermore, 44% stated that inflation might reduce their inclination to rent a car.
The survey was conducted among 2,202 American adults between April 25 and April 28, 2024. Additional survey findings were:
- In the upcoming four months, 52% of the participants expressed their inclination to embark on an overnight journey for a family excursion, which is a slight increase from the 51% recorded in January.
- Among this group, 36% stated their intention to opt for hotel accommodations.
- Similarly, 42% of the respondents revealed their likelihood of undertaking an overnight trip for a romantic getaway, with 56% of them indicating their preference for staying in a hotel.
- Furthermore, 31% of the individuals expressed their intention to travel overnight for Memorial Day, and within this group, 35% mentioned their inclination towards hotel stays.
- Additionally, when evaluating hotels, 32% of the surveyed individuals ranked high-speed Wi-Fi as the most important technological amenity.
The survey indicates that hotels are well positioned to take advantage of a robust summer travel season. However, it also highlights the persistent challenge of inflation hindering growth in the industry. US hoteliers are grappling with significant economic hurdles such as a widespread shortage of labor, elevated interest rates, and stringent federal regulations.
(eTN):Majority of Americans Will Travel for Leisure This Summer | re-post license | post content