The Google organic search traffic report is a pre-made detail report that displays landing pages with associated Search Console and Analytics metrics for your linked Search Console property . You can drill into the data by the Country and Device dimensions. The data can also be found in Search Console.
Search Console keeps data for the last 16 months. As a result, reports in Analytics also include a maximum of 16 months of data.
Search Console data is available in Search Console and in Analytics 48 hours after it is collected by Search Console.
Learn more about the data you'll see in these reports .
Where you can find the report
The report isn't available in the left navigation by default. The Search Console collection of reports (which includes the Google organic search traffic report) is unpublished by default. You can find the collection under Library in the left navigation and publish it from there. When you publish the collection, the report will appear in the left navigation.
Learn how to publish a collection .
View the report
- Sign in to Google Analytics .
- From the left menu, select Reports
.
- On the left, click Search Console> Google organic search traffic.
Data availability
Your Search Console data becomes available in Analytics depending on when you create the web data stream and when you complete site verification in Search Console:
- If you create the web data stream and then complete site verification, data is available from the time of site verification.
- If you complete site verification and then create the web data stream, data is available from the date you create the data stream.
Be sure that your Google Analytics 4 property and your Search Console property are collecting data for the same set of web pages.
The Search Console reports display data from the web data stream you select when you create the link between Search Console and Analytics. If you delete the link and create a new one that uses a different web data stream, then all date ranges for reports will use the web stream you select for the new link.
Dimensions in the report
Search Console metrics are only compatible with Search Console dimensions and the following Analytics dimensions:
| Device category | The type of device from which user activity originated. Device categories include 'desktop', 'mobile', and 'tablet'. | This dimension is populated automatically. |
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Metrics in the report
The report includes the following metrics . If you are an Editor or Administrator , you can add or remove metrics in the report.
| Ad revenue | The sum of the advertising revenue for a user. | This metric is populated automatically when you integrate with AdMob or Google Ad Manager
. If you integrate with MoPub, ironSource, or another ad monetization platform for mobile apps, you need to send the ad_impression
event to populate the dimension. |
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