The number of requests made per second is too high and has exceeded
the allowable limit. The recommended approach to handle this error
is to wait about 5 seconds and then retry the request. Note that
this does not guarantee the request will succeed. If it fails
again, try increasing the wait time.
Another way to mitigate this error is to limit requests to 8 per
second for Ad Manager 360 accounts, or 2 per second for Ad Manager
accounts. Once again this does not guarantee that every request
will succeed, but may help reduce the number of times you receive
this error.
UNKNOWN
The value returned if the actual value is not exposed by the requested API version.
REPORT_JOB_LIMIT
This user has exceeded the allowed number of new report requests
per hour (this includes both reports run via the UI and reports run
viaReportService.runReportJob). The recommended approach to handle this error
is to wait about 10 minutes and then retry the request. Note that
this does not guarantee the request will succeed. If it fails
again, try increasing the wait time.
Another way to mitigate this error is to limit the number of new
report requests to 250 per hour per user. Once again, this does not
guarantee that every request will succeed, but may help reduce the
number of times you receive this error.
SEGMENT_POPULATION_LIMIT
This network has exceeded the allowed number of identifiers uploaded within a 24 hour period.
The recommended approach to handle this error is to wait 30 minutes and then retry the
request. Note that this does not guarantee the request will succeed. If it fails again, try
increasing the wait time.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-08-06 UTC."],[[["\u003cp\u003eThis documentation outlines the \u003ccode\u003eQuotaError.Reason\u003c/code\u003e enumeration, which provides reasons for quota errors in the Google Ad Manager API.\u003c/p\u003e\n"],["\u003cp\u003eQuota errors can occur when request limits are exceeded, such as too many requests per second, report requests per hour, or identifier uploads per day.\u003c/p\u003e\n"],["\u003cp\u003eThe documentation lists specific reasons for quota errors, like exceeding the request quota or the report job limit, and provides recommended mitigation strategies.\u003c/p\u003e\n"],["\u003cp\u003eSolutions include waiting a certain time before retrying requests or reducing the frequency of requests to avoid exceeding quotas.\u003c/p\u003e\n"],["\u003cp\u003eThe documentation details the specific allowable limits, such as 8 requests per second for Ad Manager 360 or 250 report requests per hour.\u003c/p\u003e\n"]]],["The content details various services within an ad management platform, such as AdRuleService, AdjustmentService, and numerous others. These services handle tasks like ad rules, adjustments, audience segments, content, creatives, forecasting, and reporting. Key error handling information includes: `EXCEEDED_QUOTA`, where users should wait and retry, limiting requests per second; `REPORT_JOB_LIMIT`, with recommendations to retry after 10 minutes and limit report requests per hour; and `SEGMENT_POPULATION_LIMIT`, suggesting a 30-minute wait before retrying uploads.\n"],null,["# enum QuotaError.Reason (v202411)\n\n**Service** \n[AdRuleService](/ad-manager/api/reference/v202411/AdRuleService.QuotaError.Reason) [AdjustmentService](/ad-manager/api/reference/v202411/AdjustmentService.QuotaError.Reason) [AdsTxtService](/ad-manager/api/reference/v202411/AdsTxtService.QuotaError.Reason) [AudienceSegmentService](/ad-manager/api/reference/v202411/AudienceSegmentService.QuotaError.Reason) [CdnConfigurationService](/ad-manager/api/reference/v202411/CdnConfigurationService.QuotaError.Reason) [CmsMetadataService](/ad-manager/api/reference/v202411/CmsMetadataService.QuotaError.Reason) [CompanyService](/ad-manager/api/reference/v202411/CompanyService.QuotaError.Reason) [ContactService](/ad-manager/api/reference/v202411/ContactService.QuotaError.Reason) [ContentBundleService](/ad-manager/api/reference/v202411/ContentBundleService.QuotaError.Reason) [ContentService](/ad-manager/api/reference/v202411/ContentService.QuotaError.Reason) [CreativeService](/ad-manager/api/reference/v202411/CreativeService.QuotaError.Reason) [CreativeSetService](/ad-manager/api/reference/v202411/CreativeSetService.QuotaError.Reason) [CreativeTemplateService](/ad-manager/api/reference/v202411/CreativeTemplateService.QuotaError.Reason) [CreativeWrapperService](/ad-manager/api/reference/v202411/CreativeWrapperService.QuotaError.Reason) [CustomFieldService](/ad-manager/api/reference/v202411/CustomFieldService.QuotaError.Reason) [CustomTargetingService](/ad-manager/api/reference/v202411/CustomTargetingService.QuotaError.Reason) [DaiAuthenticationKeyService](/ad-manager/api/reference/v202411/DaiAuthenticationKeyService.QuotaError.Reason) [DaiEncodingProfileService](/ad-manager/api/reference/v202411/DaiEncodingProfileService.QuotaError.Reason) [ForecastService](/ad-manager/api/reference/v202411/ForecastService.QuotaError.Reason) [InventoryService](/ad-manager/api/reference/v202411/InventoryService.QuotaError.Reason) **LabelService** [LineItemCreativeAssociationService](/ad-manager/api/reference/v202411/LineItemCreativeAssociationService.QuotaError.Reason) [LineItemService](/ad-manager/api/reference/v202411/LineItemService.QuotaError.Reason) [LineItemTemplateService](/ad-manager/api/reference/v202411/LineItemTemplateService.QuotaError.Reason) [LiveStreamEventService](/ad-manager/api/reference/v202411/LiveStreamEventService.QuotaError.Reason) [MobileApplicationService](/ad-manager/api/reference/v202411/MobileApplicationService.QuotaError.Reason) [NativeStyleService](/ad-manager/api/reference/v202411/NativeStyleService.QuotaError.Reason) [NetworkService](/ad-manager/api/reference/v202411/NetworkService.QuotaError.Reason) [OrderService](/ad-manager/api/reference/v202411/OrderService.QuotaError.Reason) [PlacementService](/ad-manager/api/reference/v202411/PlacementService.QuotaError.Reason) [ProposalLineItemService](/ad-manager/api/reference/v202411/ProposalLineItemService.QuotaError.Reason) [ProposalService](/ad-manager/api/reference/v202411/ProposalService.QuotaError.Reason) [PublisherQueryLanguageService](/ad-manager/api/reference/v202411/PublisherQueryLanguageService.QuotaError.Reason) [ReportService](/ad-manager/api/reference/v202411/ReportService.QuotaError.Reason) [SegmentPopulationService](/ad-manager/api/reference/v202411/SegmentPopulationService.QuotaError.Reason) [SiteService](/ad-manager/api/reference/v202411/SiteService.QuotaError.Reason) [StreamActivityMonitorService](/ad-manager/api/reference/v202411/StreamActivityMonitorService.QuotaError.Reason) [SuggestedAdUnitService](/ad-manager/api/reference/v202411/SuggestedAdUnitService.QuotaError.Reason) [TargetingPresetService](/ad-manager/api/reference/v202411/TargetingPresetService.QuotaError.Reason) [TeamService](/ad-manager/api/reference/v202411/TeamService.QuotaError.Reason) [UserService](/ad-manager/api/reference/v202411/UserService.QuotaError.Reason) [UserTeamAssociationService](/ad-manager/api/reference/v202411/UserTeamAssociationService.QuotaError.Reason) [YieldGroupService](/ad-manager/api/reference/v202411/YieldGroupService.QuotaError.Reason) **Dependencies** \n[QuotaError](/ad-manager/api/reference/v202411/LabelService.QuotaError) \n▼\n**QuotaError.Reason**\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202411`\n\n| Enumeration | Description |\n|----------------------------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `EXCEEDED_QUOTA` | The number of requests made per second is too high and has exceeded the allowable limit. The recommended approach to handle this error is to wait about 5 seconds and then retry the request. Note that this does not guarantee the request will succeed. If it fails again, try increasing the wait time. Another way to mitigate this error is to limit requests to 8 per second for Ad Manager 360 accounts, or 2 per second for Ad Manager accounts. Once again this does not guarantee that every request will succeed, but may help reduce the number of times you receive this error. |\n| `UNKNOWN` | The value returned if the actual value is not exposed by the requested API version. |\n| `REPORT_JOB_LIMIT` | This user has exceeded the allowed number of new report requests per hour (this includes both reports run via the UI and reports run via [ReportService.runReportJob](/ad-manager/api/reference/v202411/ReportService#runReportJob)). The recommended approach to handle this error is to wait about 10 minutes and then retry the request. Note that this does not guarantee the request will succeed. If it fails again, try increasing the wait time. Another way to mitigate this error is to limit the number of new report requests to 250 per hour per user. Once again, this does not guarantee that every request will succeed, but may help reduce the number of times you receive this error. |\n| `SEGMENT_POPULATION_LIMIT` | This network has exceeded the allowed number of identifiers uploaded within a 24 hour period. The recommended approach to handle this error is to wait 30 minutes and then retry the request. Note that this does not guarantee the request will succeed. If it fails again, try increasing the wait time. |"]]