The Measurement Protocol has reached a mature, finalized product state and will remain operational with no plans for deprecation. However, to ensure your technical setups are future-proofed, we recommend building server-to-server event integrationsusing the Data Manager API, which is our central infrastructure for future data ingestion innovations.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2026-06-08 UTC."],[],["The core content outlines resources for developing and testing Measurement Protocol integration. The Event Builder allows users to create, validate, and send events. The Firebase Codelab provides guidance on sending app events to Google Analytics via Measurement Protocol. These resources facilitate the practical implementation and testing of Measurement Protocol functionalities for both web and app streams.\n"]]
