AdsApp.​AdGroupCallout

  • The content describes an AdGroupCallout , which is an ad callout extension added to an ad group.

  • You can clear or set the start and end dates for the ad group callout using dedicated methods.

  • Methods are available to retrieve the associated ad group, base ad group, campaign, and base campaign.

  • You can get various properties of the ad group callout such as its ID, resource name, scheduling, text, and stats for specific date ranges.

  • While isMobilePreferred() and setMobilePreferred() methods are mentioned, they are marked as deprecated.

Represents a callout that has been added to an ad group as an ad callout extension. Visit our Ad Extensions page for more information on callouts and other types of ad extensions.

Methods:

Member Type Description
void Clears the ad group-level callout's end date.
void Clears the ad group-level callout's start date.
AdsApp.AdGroup Returns the ad group to which this ad group-level callout belongs.
AdsApp.AdGroup Returns the base ad group to which this ad group-level callout belongs.
AdsApp.Campaign Returns the base campaign to which this ad group-level callout belongs.
AdsApp.Campaign Returns the campaign to which this ad group-level callout belongs or null if it does not belong to a search or display campaign.
AdsApp.GoogleAdsDate Returns the end date of the ad group-level callout, or null if no end date is set.
String Returns the type of this entity as a String , in this case, "AdGroupCallout" .
String Returns the ID of the ad group-level callout.
String Returns the resource name of the ad group-level callout.
AdsApp.ExtensionSchedule[] Returns the scheduling of the ad group-level callout.
AdsApp.GoogleAdsDate Returns the start date of the ad group-level callout, or null if no start date is set.
AdsApp.Stats Returns stats for the specified date range.
AdsApp.Stats Returns stats for the specified custom date range.
String Returns the text of the ad group-level callout.
boolean Returns true if the ad group-level callout specifies mobile device preference.
void Sets the ad group-level callout's end date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format.
void Sets the ad group-level callout's device preference.
void Sets the ad group-level callout scheduling.
void Sets the ad group-level callout's start date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format.
void Sets the text of the ad group-level callout.

clearEndDate()

Clears the ad group-level callout's end date.

Returns nothing.

clearStartDate()

Clears the ad group-level callout's start date.

Returns nothing.

getAdGroup()

Returns the ad group to which this ad group-level callout belongs.

Return values:

Type Description
AdsApp.AdGroup The ad group to which this ad group-level callout belongs.

getBaseAdGroup()

Returns the base ad group to which this ad group-level callout belongs.

Return values:

Type Description
AdsApp.AdGroup The base ad group to which this ad group-level callout belongs.

getBaseCampaign()

Returns the base campaign to which this ad group-level callout belongs.

Return values:

Type Description
AdsApp.Campaign The base campaign to which this ad group-level callout belongs.

getCampaign()

Returns the campaign to which this ad group-level callout belongs or null if it does not belong to a search or display campaign.

Return values:

Type Description
AdsApp.Campaign The campaign to which this ad group-level callout belongs or null if it does not belong to a search or display campaign.

getEndDate()

Returns the end date of the ad group-level callout, or null if no end date is set.

For instance, if the end date of the ad group-level callout is May 3, 2013, this would return the following object: {year: 2013, month: 5, day: 3} .

Return values:

Type Description
AdsApp.GoogleAdsDate The ad group-level callout's end date, or null if there's no end date.

getEntityType()

Returns the type of this entity as a String , in this case, "AdGroupCallout" .

Return values:

Type Description
String Type of this entity: "AdGroupCallout" .

getId()

Returns the ID of the ad group-level callout.

Return values:

Type Description
String The ID of the ad group-level callout.

getResourceName()

Returns the resource name of the ad group-level callout.

Return values:

Type Description
String The resource name of the ad group-level callout.

getSchedules()

Returns the scheduling of the ad group-level callout.

Return values:

Type Description
AdsApp.ExtensionSchedule[] The scheduling of the ad group-level callout.

getStartDate()

Returns the start date of the ad group-level callout, or null if no start date is set.

For instance, if the start date of the ad group-level callout is May 3, 2013, this would return the following object: {year: 2013, month: 5, day: 3} .

Return values:

Type Description
AdsApp.GoogleAdsDate The ad group-level callout's start date, or null if there's no start date.

getStatsFor(dateRange)

Returns stats for the specified date range. Supported values:

TODAY, YESTERDAY, LAST_7_DAYS, THIS_WEEK_SUN_TODAY, LAST_WEEK, LAST_14_DAYS, LAST_30_DAYS, LAST_BUSINESS_WEEK, LAST_WEEK_SUN_SAT, THIS_MONTH, LAST_MONTH, ALL_TIME .

Example:

 var 
  
 stats 
  
 = 
  
 adGroupCallout 
 . 
 getStatsFor 
 ( 
 "THIS_MONTH" 
 ); 

Arguments:

Name Type Description
dateRange
String Date range for which the stats are requested.

Return values:

Type Description
AdsApp.Stats The stats for the specified date range.

getStatsFor(dateFrom, dateTo)

Returns stats for the specified custom date range. Both parameters can be either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD form. For instance, March 24th, 2013 is represented as either {year: 2013, month: 3, day: 24} or "20130324" . The date range is inclusive on both ends, so forDateRange("20130324", "20130324") defines a range of a single day.

Arguments:

Name Type Description
dateFrom
Object Start date of the date range. Must be either a string in YYYYMMDD form, or an object with year , month and day properties.
dateTo
Object End date of the date range. Must be either a string in YYYYMMDD form, or an object with year , month and day properties.

Return values:

Type Description
AdsApp.Stats The stats for the specified date range.

getText()

Returns the text of the ad group-level callout.

Return values:

Type Description
String Text of the ad group-level callout.

isMobilePreferred()

Returns true if the ad group-level callout specifies mobile device preference.

Return values:

Type Description
boolean true if the ad group-level callout specifies mobile device preference.

setEndDate(date)

Sets the ad group-level callout's end date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format.

For instance, adGroupCallout.setEndDate("20130503"); is equivalent to adGroupCallout.setEndDate({year: 2013, month: 5, day: 3}); .

The change will fail and report an error if:

  • the given date is invalid (e.g., {year: 2013, month: 5, day: 55} ),
  • the start date now comes after the end date, or
  • it's a date in the past.

Returns nothing.

Arguments:

Name Type Description
date
Object The new ad group-level callout end date.

setMobilePreferred(isMobilePreferred)

Sets the ad group-level callout's device preference.

Returns nothing.

Arguments:

Name Type Description
isMobilePreferred
boolean true sets the device preference to mobile. false clears the device preference.

setSchedules(schedules)

Sets the ad group-level callout scheduling. Scheduling of a ad group-level callout allows you to control the days of week and times of day during which the ad group-level callout will show alongside your ads.

Passing in an empty array clears the scheduling field, causing the ad group-level callout to run at all times.

The following example sets the ad group-level callout to run on Mondays and Tuesday from 8:00 to 11:00.

 var 
  
 mondayMorning 
  
 = 
  
 { 
  
 dayOfWeek 
 : 
  
 "MONDAY" 
 , 
  
 startHour 
 : 
  
 8 
 , 
  
 startMinute 
 : 
  
 0 
 , 
  
 endHour 
 : 
  
 11 
 , 
  
 endMinute 
 : 
  
 0 
 }; 
 var 
  
 tuesdayMorning 
  
 = 
  
 { 
  
 dayOfWeek 
 : 
  
 "TUESDAY" 
 , 
  
 startHour 
 : 
  
 8 
 , 
  
 startMinute 
 : 
  
 0 
 , 
  
 endHour 
 : 
  
 11 
 , 
  
 endMinute 
 : 
  
 0 
 }; 
 adGroupCallout 
 . 
 setSchedules 
 ([ 
 mondayMorning 
 , 
  
 tuesdayMorning 
 ]); 

Returns nothing.

Arguments:

Name Type Description
schedules
AdsApp.ExtensionSchedule[] The new ad group-level callout schedules.

setStartDate(date)

Sets the ad group-level callout's start date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format.

For instance, adGroupCallout.setStartDate("20130503"); is equivalent to adGroupCallout.setStartDate({year: 2013, month: 5, day: 3}); .

The change will fail and report an error if:

  • the given date is invalid (e.g., {year: 2013, month: 5, day: 55} ),
  • the given date is after the ad group-level callout's end date.

Returns nothing.

Arguments:

Name Type Description
date
Object The new ad group-level callout start date.

setText(text)

Sets the text of the ad group-level callout.

Returns nothing.

Arguments:

Name Type Description
text
String The text.
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