A campaign criterion.
| Attributed resources |
|---|
| campaign |
| customer |
| language_constant |
| user_list |
Fields from the above resources may be selected along with this
resource in your SELECT and WHERE clauses. These fields will not segment
metrics in your SELECT
clause.
campaign_criterion.age_range.type
Field description
Type of the age range.
Category
ATTRIBUTE
Data Type
Type URL
google.ads.searchads360.v0.enums.AgeRangeTypeEnum.AgeRangeType
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.bid_modifier
Field description
The modifier for the bids when the criterion matches. The modifier must be in the range: 0.1 - 10.0. Most targetable criteria types support modifiers. Use 0 to opt out of a Device type.
Category
ATTRIBUTE
Data Type
FLOAT
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.criterion_id
Field description
The ID of the criterion. This field is ignored during mutate.
Category
ATTRIBUTE
Data Type
INT64
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.device.type
Field description
Type of the device.
Category
ATTRIBUTE
Data Type
Type URL
google.ads.searchads360.v0.enums.DeviceEnum.Device
Filterable
True
Selectable
True
Sortable
False
Repeated
False
campaign_criterion.display_name
Field description
The display name of the criterion. This field is ignored for mutates.
Category
ATTRIBUTE
Data Type
STRING
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.gender.type
Field description
Type of the gender.
Category
ATTRIBUTE
Data Type
Type URL
google.ads.searchads360.v0.enums.GenderTypeEnum.GenderType
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.keyword.match_type
Field description
The match type of the keyword.
Category
ATTRIBUTE
Data Type
Type URL
google.ads.searchads360.v0.enums.KeywordMatchTypeEnum.KeywordMatchType
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.keyword.text
Field description
The text of the keyword (at most 80 characters and 10 words).
Category
ATTRIBUTE
Data Type
STRING
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.language.language_constant
Field description
The language constant resource name.
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
False
Repeated
False
campaign_criterion.last_modified_time
Field description
The datetime when this campaign criterion was last modified. The datetime is in the customer's time zone and in "yyyy-MM-dd HH:mm:ss.ssssss" format.
Category
ATTRIBUTE
Data Type
DATE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.location.geo_target_constant
Field description
The geo target constant resource name.
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
False
Repeated
False
campaign_criterion.location_group
Field description
Location Group
Category
ATTRIBUTE
Data Type
MESSAGE
Type URL
google.ads.searchads360.v0.common.LocationGroupInfo
Filterable
False
Selectable
True
Sortable
False
Repeated
False
campaign_criterion.location_group.geo_target_constants
Field description
Geo target constant(s) restricting the scope of the geographic area within the feed. Currently only one geo target constant is allowed.
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
False
Sortable
False
Repeated
True
campaign_criterion.negative
Field description
Whether to target (
false
) or exclude ( true
) the criterion.Category
ATTRIBUTE
Data Type
BOOLEAN
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.resource_name
Field description
The resource name of the campaign criterion. Campaign criterion resource names have the form:
customers/{customer_id}/campaignCriteria/{campaign_id}~{criterion_id}
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
False
Repeated
False
campaign_criterion.status
Field description
The status of the criterion.
Category
ATTRIBUTE
Data Type
Type URL
google.ads.searchads360.v0.enums.CampaignCriterionStatusEnum.CampaignCriterionStatus
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.type
Field description
The type of the criterion.
Category
ATTRIBUTE
Data Type
Type URL
google.ads.searchads360.v0.enums.CriterionTypeEnum.CriterionType
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.user_list.user_list
Field description
The User List resource name.
Category
ATTRIBUTE
Data Type
RESOURCE_NAME
Type URL
N/A
Filterable
True
Selectable
True
Sortable
False
Repeated
False
campaign_criterion.webpage.conditions
Field description
Conditions, or logical expressions, for webpage targeting. The list of webpage targeting conditions are and-ed together when evaluated for targeting. An empty list of conditions indicates all pages of the campaign's website are targeted. This field is required for CREATE operations and is prohibited on UPDATE operations.
Category
ATTRIBUTE
Data Type
MESSAGE
Type URL
google.ads.searchads360.v0.common.WebpageConditionInfo
Filterable
False
Selectable
True
Sortable
False
Repeated
True
campaign_criterion.webpage.coverage_percentage
Field description
Website criteria coverage percentage. This is the computed percentage of website coverage based on the website target, negative website target and negative keywords in the ad group and campaign. For instance, when coverage returns as 1, it indicates it has 100% coverage. This field is read-only.
Category
ATTRIBUTE
Data Type
DOUBLE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
campaign_criterion.webpage.criterion_name
Field description
The name of the criterion that is defined by this parameter. The name value will be used for identifying, sorting and filtering criteria with this type of parameters. This field is required for CREATE operations and is prohibited on UPDATE operations.
Category
ATTRIBUTE
Data Type
STRING
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
