Tutorial: Optimize AdMob ad frequency

Step 3: Handle Remote Config parameter values in your app's code


Introduction: Optimize AdMob ad frequency using Firebase
Step 1: Use AdMob to create new ad unit variants for testing
Step 2: Set up an A/B test in the Firebase console

Step 3: Handle Remote Config parameter values in your app's code

Step 4: Start the A/B test and review the test results in the Firebase console
Step 5: Decide whether to roll out the new ad format


At the end of the last step, you created a Remote Config parameter ( INTERSTITIAL_AD_KEY ). In this step, you'll add the logic to your app's code for what your app should display based on the value of that parameter.

Add the required SDKs

Before using Remote Config in your application code, add both the Remote Config SDK and the Firebase SDK for Google Analytics to your project build files.

Swift

Add and install the following pods in your podfile:

  pod 
  
 ' 
 Google 
 - 
 Mobile 
 - 
 Ads 
 - 
 SDK 
 ' 
 pod 
  
 ' 
 Firebase 
 / 
 Analytics 
 ' 
 pod 
  
 ' 
 Firebase 
 / 
 RemoteConfig 
 ' 
 

Objective-C

Add and install the following pods in your podfile:

  pod 
  
 ' 
 Google 
 - 
 Mobile 
 - 
 Ads 
 - 
 SDK 
 ' 
 pod 
  
 ' 
 Firebase 
 / 
 Analytics 
 ' 
 pod 
  
 ' 
 Firebase 
 / 
 RemoteConfig 
 ' 
 

Android

Add the following library dependencies to your build.gradle file:

  implementation 
  
 ' 
 com 
 . 
 google 
 . 
 android 
 . 
 gms 
 : 
 play 
 - 
 services 
 - 
 ads 
 : 
 24.5.0 
 ' 
 implementation 
  
 ' 
 com 
 . 
 google 
 . 
 firebase 
 : 
 firebase 
 - 
 analytics 
 : 
 23.0.0 
 ' 
 implementation 
  
 ' 
 com 
 . 
 google 
 . 
 firebase 
 : 
 firebase 
 - 
 config 
 : 
 23.0.0 
 ' 
 

Unity

Download and install the Firebase Unity SDK, then add the following Unity packages to your project:

  • FirebaseAnalytics.unitypackage
  • FirebaseRemoteConfig.unitypackage

Configure Remote Config instance

To use the Remote Config parameter values, configure the Remote Config instance so that it's set up to fetch new values for the client app instance.

In this example, Remote Config is configured to check for new parameter values once every hour.

Swift

  remoteConfig 
  
 = 
  
 RemoteConfig 
 . 
 remoteConfig 
 () 
 let 
  
 settings 
  
 = 
  
 RemoteConfigSettings 
 () 
 settings 
 . 
 minimumFetchInterval 
  
 = 
  
 3600 
 remoteConfig 
 . 
 configSettings 
  
 = 
  
 settings 
 

Objective-C

  self 
 . 
 remoteConfig 
  
 = 
  
 [ 
 FIRRemoteConfig 
  
 remoteConfig 
 ]; 
 FIRRemoteConfigSettings 
  
 * 
 remoteConfigSettings 
  
 = 
  
 [[ 
 FIRRemoteConfigSettings 
  
 alloc 
 ] 
  
 init 
 ]; 
 remoteConfigSettings 
 . 
 minimumFetchInterval 
  
 = 
  
 3600 
 ; 
 self 
 . 
 remoteConfig 
 . 
 configSettings 
  
 = 
  
 remoteConfigSettings 
 ; 
 

Java

  mFirebaseRemoteConfig 
  
 = 
  
 FirebaseRemoteConfig 
 . 
 getInstance 
 (); 
 FirebaseRemoteConfigSettings 
  
 configSettings 
  
 = 
  
 new 
  
 FirebaseRemoteConfigSettings 
 . 
 Builder 
 () 
  
 . 
 setMinimumFetchIntervalInSeconds 
 ( 
 3600 
 ) 
  
 . 
 build 
 (); 
 mFirebaseRemoteConfig 
 . 
 setConfigSettingsAsync 
 ( 
 configSettings 
 ); 
 

Kotlin

  remoteConfig 
  
 = 
  
 Firebase 
 . 
 remoteConfig 
 val 
  
 configSettings 
  
 = 
  
 remoteConfigSettings 
  
 { 
  
 minimumFetchIntervalInSeconds 
  
 = 
  
 3600 
 } 
 remoteConfig 
 . 
 setConfigSettingsAsync 
 ( 
 configSettings 
 ) 
 

Unity

  var 
  
 remoteConfig 
  
 = 
  
 FirebaseRemoteConfig 
 . 
 DefaultInstance 
 ; 
 var 
  
 configSettings 
  
 = 
  
 new 
  
 ConfigSettings 
  
 { 
  
 MinimumFetchInternalInMilliseconds 
  
 = 
  
 ( 
 ulong 
 )( 
 new 
  
 TimeSpan 
 ( 
 1 
 , 
  
 0 
 , 
  
 0 
 ). 
 TotalMilliseconds 
 ) 
 }; 
 remoteConfig 
 . 
 SetConfigSettingsAsync 
 ( 
 configSettings 
 ) 
  
 . 
 ContinueWithOnMainThread 
 ( 
 task 
  
 = 
>  
 { 
  
 Debug 
 . 
 Log 
 ( 
 "Config settings confirmed" 
 ); 
 } 
 

Fetch and activate Remote Config

Fetch and activate the Remote Config parameters so that it can start using the new parameter values.

You'll want to make this call as early as possible in your app's loading phase because this call is asynchronous and you'll need the Remote Config value pre-fetched so that your app knows which ad to show.

Swift

  remoteConfig 
 . 
 fetch 
 () 
  
 { 
  
 ( 
 status 
 , 
  
 error 
 ) 
  
 - 
>  
 Void 
  
 in 
  
 if 
  
 status 
  
 == 
  
 . 
 success 
  
 { 
  
 print 
 ( 
 "Config fetched!" 
 ) 
  
 self 
 . 
 remoteConfig 
 . 
 activate 
 () 
  
 { 
  
 ( 
 changed 
 , 
  
 error 
 ) 
  
 in 
  
 // ... 
  
 } 
  
 } 
  
 else 
  
 { 
  
 print 
 ( 
 "Config not fetched" 
 ) 
  
 print 
 ( 
 "Error: 
 \( 
 error 
 ?. 
 localizedDescription 
  
 ?? 
  
 "No error available." 
 ) 
 " 
 ) 
  
 } 
  
 self 
 . 
 loadAdUnit 
 () 
 } 
 

Objective-C

  [ 
 self 
 . 
 remoteConfig 
  
 fetchWithCompletionHandler 
 :^ 
 ( 
 FIRRemoteConfigFetchStatus 
  
 status 
 , 
  
 NSError 
  
 * 
 error 
 ) 
  
 { 
  
 if 
  
 ( 
 status 
  
 == 
  
 FIRRemoteConfigFetchStatusSuccess 
 ) 
  
 { 
  
 NSLog 
 ( 
 @"Config fetched!" 
 ); 
  
 [ 
 self 
 . 
 remoteConfig 
  
 activateWithCompletion 
 :^ 
 ( 
 BOOL 
  
 changed 
 , 
  
 NSError 
  
 * 
  
 _Nullable 
  
 error 
 ) 
  
 { 
  
 // ... 
  
 }]; 
  
 } 
  
 else 
  
 { 
  
 NSLog 
 ( 
 @"Config not fetched" 
 ); 
  
 NSLog 
 ( 
 @"Error %@" 
 , 
  
 error 
 . 
 localizedDescription 
 ); 
  
 } 
  
 [ 
 self 
  
 loadAdUnit 
 ]; 
 }]; 
 

Java

  mFirebaseRemoteConfig 
 . 
 fetchAndActivate 
 () 
  
 . 
 addOnCompleteListener 
 ( 
 this 
 , 
  
 new 
  
 OnCompleteListener<Boolean> 
 () 
  
 { 
  
 @Override 
  
 public 
  
 void 
  
 onComplete 
 ( 
 @NonNull 
  
 Task<Boolean> 
  
 task 
 ) 
  
 { 
  
 if 
  
 ( 
 task 
 . 
 isSuccessful 
 ()) 
  
 { 
  
 boolean 
  
 updated 
  
 = 
  
 task 
 . 
 getResult 
 (); 
  
 Log 
 . 
 d 
 ( 
 TAG 
 , 
  
 "Config params updated: " 
  
 + 
  
 updated 
 ); 
  
 } 
  
 else 
  
 { 
  
 Log 
 . 
 d 
 ( 
 TAG 
 , 
  
 "Config params failed to update" 
 ); 
  
 } 
  
 loadAdUnit 
 (); 
  
 } 
  
 }); 
 

Kotlin

  remoteConfig 
 . 
 fetchAndActivate 
 () 
  
 . 
 addOnCompleteListener 
 ( 
 this 
 ) 
  
 { 
  
 task 
  
 - 
>  
 if 
  
 ( 
 task 
 . 
 isSuccessful 
 ) 
  
 { 
  
 val 
  
 updated 
  
 = 
  
 task 
 . 
 result 
  
 Log 
 . 
 d 
 ( 
 TAG 
 , 
  
 "Config params updated: 
 $ 
 updated 
 " 
 ) 
  
 } 
  
 else 
  
 { 
  
 Log 
 . 
 d 
 ( 
 TAG 
 , 
  
 "Config params failed to update" 
 ) 
  
 } 
  
 loadAdUnit 
 () 
  
 } 
 

Unity

  remoteConfig 
 . 
 FetchAndActivateAsync 
 (). 
 ContinueWithOnMainThread 
 ( 
 task 
  
 = 
>  
 { 
  
 if 
  
 ( 
 task 
 . 
 IsFaulted 
 ) 
  
 { 
  
 Debug 
 . 
 LogWarning 
 ( 
 "Config params failed to update" 
 ); 
  
 } 
  
 else 
  
 { 
  
 Debug 
 . 
 Log 
 ( 
 "Config params updated: " 
  
 + 
  
 task 
 . 
 Result 
 ); 
  
 } 
  
 LoadAdUnit 
 (); 
 }); 
 

Your app is now ready to handle the Remote Config parameter that you created during the A/B test set up earlier in this tutorial.

Use the Remote Config parameter value

Use the pre-fetched Remote Config value in the loadAdUnit() function to determine which ad frequency variant should be shown for this app instance.

Swift

  private 
  
 func 
  
 loadAdUnit 
 () 
  
 { 
  
 let 
  
 adUnitId 
  
 = 
  
 remoteConfig 
 [ 
 "INTERSTITIAL_AD_KEY" 
 ]. 
 stringValue 
 ; 
  
 let 
  
 request 
  
 = 
  
 GADRequest 
 () 
  
 GADInterstitialAd 
 . 
 load 
 ( 
 withAdUnitID 
 : 
  
 adUnitId 
 , 
  
 request 
 : 
  
 request 
 , 
  
 completionHandler 
 : 
  
 { 
  
 [ 
 self 
 ] 
  
 ad 
 , 
  
 error 
  
 in 
  
 if 
  
 let 
  
 error 
  
 = 
  
 error 
  
 { 
  
 print 
 ( 
 "Failed to load: 
 \( 
 error 
 . 
 localizedDescription 
 ) 
 " 
 ) 
  
 return 
  
 } 
  
 interstitial 
  
 = 
  
 ad 
  
 // Register for callbacks. 
  
 } 
  
 ) 
 } 
 // Register for callbacks. 
 

Objective-C

  - 
 ( 
 void 
 ) 
 loadAdUnit 
  
 { 
  
 NSString 
  
 * 
 adUnitId 
  
 = 
  
 self 
 . 
 remoteConfig 
 [ 
 @"INTERSTITIAL_AD_KEY" 
 ]. 
 stringValue 
 ; 
  
 GADRequest 
  
 * 
 request 
  
 = 
  
 [ 
 GADRequest 
  
 request 
 ]; 
  
 [ 
 GADInterstitialAd 
  
 loadAdWithAdUnitId 
 : 
 adUnitId 
  
 request 
 : 
 request 
  
 completionHandler 
 : 
 ^ 
 ( 
 GADInterstitialAd 
  
 * 
 ad 
 , 
  
 NSError 
  
 * 
 error 
 ) 
  
 { 
  
 if 
  
 ( 
 error 
 ) 
  
 { 
  
 NSLog 
 ( 
 @"Failed to load interstitial ad with error: %@" 
 , 
  
 [ 
 error 
  
 localizedDescription 
 ]); 
  
 return 
 ; 
  
 } 
  
 self 
 . 
 interstitial 
  
 = 
  
 ad 
 ; 
  
 }]; 
 } 
 

Java

  private 
  
 void 
  
 loadAdUnit 
 () 
  
 { 
  
 String 
  
 adUnitId 
  
 = 
  
 mFirebaseRemoteConfig 
 . 
 getString 
 ( 
 "INTERSTITIAL_AD_KEY" 
 ); 
  
 // Load Interstitial Ad (assume adUnitId not null) 
  
 AdRequest 
  
 adRequest 
  
 = 
  
 new 
  
 AdRequest 
 . 
 Builder 
 (). 
 build 
 (); 
  
 InterstitialAd 
 . 
 load 
 ( 
 this 
 , 
  
 adUnitId 
 , 
  
 adRequest 
 , 
  
 new 
  
 InterstitialAdLoadCallback 
 () 
  
 { 
  
 @Override 
  
 public 
  
 void 
  
 onAdLoaded 
 ( 
 @NonNull 
  
 InterstitialAd 
  
 intertitialAd 
 ) 
  
 { 
  
 mInterstitialAd 
  
 = 
  
 interstitialAd 
 ; 
  
 } 
  
 @Override 
  
 public 
  
 void 
  
 onAdFailedToLoad 
 ( 
 @NonNull 
  
 LoadAdError 
  
 loadAdError 
 ) 
  
 { 
  
 mInterstitialAd 
  
 = 
  
 null 
 ; 
  
 } 
  
 }); 
 } 
 

Kotlin

  private 
  
 fun 
  
 loadAdUnit 
 () 
  
 { 
  
 String 
  
 adUnitId 
  
 = 
  
 remoteConfig 
 . 
 getString 
 ( 
 "INTERSTITIAL_AD_KEY" 
 ) 
  
 var 
  
 adRequest 
  
 = 
  
 AdRequestBuilder 
 . 
 Builder 
 (). 
 build 
 () 
  
 AdRequestBuilder 
 . 
 load 
 ( 
 this 
 , 
  
 adUnitId 
 , 
  
 adRequest 
 , 
  
 object 
  
 : 
  
 InterstitialAdLoadCallback 
 () 
  
 { 
  
 override 
  
 fun 
  
 onAdFailedToLoad 
 ( 
 adError 
 : 
  
 LoadAdError 
 ) 
  
 { 
  
 mInterstitialAd 
  
 = 
  
 null 
  
 } 
  
 override 
  
 fun 
  
 onAdLoaded 
 ( 
 interstitialAd 
 : 
  
 InterstitialAd 
 ) 
  
 { 
  
 mInterstitialAd 
  
 = 
  
 interstitialAd 
  
 } 
  
 }) 
 } 
 

Unity

  void 
  
 LoadAdUnit 
 () 
  
 { 
  
 // Note that you may want to encode and parse two sets of ad unit IDs for 
  
 // Android / iOS in the Unity implementation. 
  
 String 
  
 adUnitId 
  
 = 
  
 remoteConfig 
 . 
 GetValue 
 ( 
 "INTERSTITIAL_AD_KEY" 
 ). 
 StringValue 
 ; 
  
 this 
 . 
 interstitial 
  
 = 
  
 new 
  
 InterstitialAd 
 ( 
 adUnitId 
 ); 
 } 
 

Add other checks for the parameter value

There are other areas in your application code where you'll need to check the value of this Remote Config parameter to dictate which ad experience will be loaded. For example, you can decide whether to reload an ad after the user has finished viewing the current one.

The fetch and activate calls should be made first to get any parameter value changes — for example, if you decide to end or create a new experiment.

From there, you can always check the value for the parameter using the following calls:

Swift

  remoteConfig 
 [ 
 "INTERSTITIAL_AD_KEY" 
 ]. 
 stringValue 
 

Objective-C

  self 
 . 
 remoteConfig 
 [ 
 @"INTERSTITIAL_AD_KEY" 
 ]. 
 stringValue 
 ; 
 

Java

  mFirebaseRemoteConfig 
 . 
 getString 
 ( 
 INTERSTITIAL_AD_KEY 
 ) 
 

Kotlin

  remoteConfig 
 . 
 getString 
 ( 
 INTERSTITIAL_AD_KEY 
 ) 
 

Unity

  remoteConfig 
 . 
 GetValue 
 ( 
 "INTERSTITIAL_AD_KEY" 
 ). 
 StringValue 
 

These calls will always return the same value for an app instance depending on whether it was placed in the control group or one of the new ad variant groups, unless any changes were made in the Firebase console that were fetched and activated in the previous calls.




Step 2 : Set up an A/B test in the Firebase console Step 4 : Start the A/B test & review test results



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