11 December, 2025
The US state regulations messages available in the Privacy & messaging tool have been updated to support publisher compliance with new state privacy regulations in Indiana, Kentucky, and Rhode Island. We have also launched a new toggle to allow you to target a US state regulations message to "All current and future supported US States." To use these new settings:
- Existing US state regulations messages: Edit the message in Privacy & messaging to adjust the Targeting settings in the message builder to include the newly added states. The Geography selector now includes a "select all" option for "All current and future supported US States." Selecting this option will target your message to all currently regulated US states and automatically extend targeting to new states as their regulations go live and are supported by Google CMP.
- New US state regulations messages: All available US states will be selected by default in the Targeting settings in the message builder, and the "All current and future supported US States" feature will be toggled "on" by default.
Learn more about US state regulations messages .
