Mobile specifications and creative updates

    Discover these technical specifications for your mobile inventory and learn about creative updates available to you.

    Follow these technical specifications:

    In-app technical specifications

    Device type
    (Android or iOS only)
    Unit sizes
    Tag types
    File types
    Static image max file size
    Smartphone
    320x50
    300x250
    336x280
    Interstitial
    HTML
    Image tag wrapped in anchor tag

    JPEG
    PNG
    GIF

    150KB initial download

    5MB total size

    JavaScript tag
    MRAID
    HTML5
    Tablet
    300x250
    728x90
    468x60
    336x280
    Interstitial
    HTML
    Image tag wrapped in anchor tag
    JPEG
    PNG
    GIF

    150KB initial download

    5MB total size

    JavaScript tag
    MRAID
    HTML5

    Mobile web ads technical specifications

    Ads served to mobile devices on the web must comply with the same image ad policies as desktop ads.

    Using local storage is not permitted per the Platforms Program Policies .

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