About secure creatives

SSL compliance for creatives

Display & Video 360 requires that all creatives are SSL compliant (except for creatives served in China, where SSL compliance isn't required). During creative review, each creative is tested to detect non-secure calls.

What is SSL compliance?

When creatives load, they may make any number of calls to various servers to load images and other resources. To be SSL compliant, make sure that all assets and trackers in your creative are loaded from secure servers. All URLs should start with https except landing page URLs. Display & Video 360 does not require landing pages to be SSL compliant.

Examples
  • The following image is loaded from a non-secure URL.
    <img src="http://www.example.com/image.jpg" width="300" height="600">
  • The following image is loaded from a secure URL.
    <img src="https://www.example.com/image.jpg" width="300" height="600">

Check the SSL compliance of a creative

  1. Open the creative, then click Creative status.
  2. If the  Display & Video 360 reviewsection isn't expanded, click to expand it.
  3. If the creative isn't SSL compliant, you'll see feedback that the creative isn't SSL compliant or that it contains non-secure HTTP calls. Review the list of detected destination URLsand look for URLs that start with "http://".

Was this helpful?

How can we improve it?

Need more help?

Try these next steps:

true
2024 Privacy Readiness guide

Prepare for a world without third-party cookies and unlock the AI
opportunity by adopting the right durable audience and measurementsolutions.
Start Today

Search
Clear search
Close search
Google apps
Main menu
8450742997338921483
true
Search Help Center
false
true
true
true
true
true
69621
true
false
false
false
Create a Mobile Website
View Site in Mobile | Classic
Share by: