Checkout link template [checkout_link_template]

The checkout link template [checkout_link_template] attribute lets you include a checkout URL in your product data which gives online shoppers the option to go directly to your checkout page from your listings. The default link will still remain on your product listings for shoppers that may want to learn more about your product.

On this page

• Get started
• When to use
• Format
• Minimum requirements

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Get started

To apply your checkout capability for your appropriate marketing methods, like ads, follow the below steps:

1. Add a checkout URL to your product feed using the checkout link template [checkout_link_template] attribute.
2. In your Merchant Center , select Settingsin the left navigation menu, and select Business info.
3. On the “Checkout” card, select Edit checkout settings.
4. Select the radio button to include the URL and leave the textbox blank because you’re providing the URL via the product feeds.
5. Select each destination where you want your products to display: Show in ads.
6. Select Save.

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When to use

Optionalfor each product

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Format

Follow these formatting guidelines to ensure Google understands the data you're submitting.

For details on when and how to submit values in English, learn more about Submit attributes and attribute values. .

The URL you provide should redirect the user to your checkout or cart page with the specific item added and ready for purchase.

File format	Example entry
Text feeds	https://www.mystore.com/cart?productId=12345-R
XML feeds	<g:checkout_link_template>https://www.mystore.com/checkout/12345-R</g:checkout_link_template>
Merchant API	"customAttributes": [ "name": "checkout_link_template", "value": "https://www.mystore.com/checkout?item_id=12345-R"] For more information, view the CustomAttribute section of the Merchant API .

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Minimum requirements

These are the requirements you'll need to meet before you can add the checkout option to your product listings. Products that don’t meet the requirements won't display the checkout capability. This won't disapprove your offer for your product ads.

• The landing page for the checkout URL should be the checkout or cart page on your website, with the item specified in the URL ready to be checked out. This link can't land the customer on a page that requires them to sign in.
• The URL domain you submit must match the domain you submit for your product. Learn more about landing page requirements .