Download a Conversion events report

The Conversion events report contains the columns you need to upload conversions along with the IDs you need to attribute the conversions to items or events like keywords, clicks, and visits. You can scope the report to a manager, sub-manager, or client account and you can specify a date range.

Download a Conversion events report

1. Navigate to a sub-manager account .
   1. Select the navigation menu to display navigation options.
   2. In the "manager account" list, select the manager account that contains the sub-manager account. You can search for a manager account by name or scroll through the list.
   3. In the "sub-manager account" list, select the sub-manager account.
   4. Select Applyor press the Enter key.
   5. The Search Ads 360 displays the sub-manager page, which contains data for all of the sub-manager’s client accounts.
2. Under Reportson the navigation menu, go to Predefined reports (Dimensions)and select the Othersdropdown.
3. Select Conversion events (editable).
4. In the page that opens, select a time range that includes online conversions for the ads, keywords, or product groups you want to attribute.
5. Select Downloadand choose a file format. Your download should start automatically.

The Search Ads 360 downloads a bulksheetto your web browser’s download folder. The bulksheet contains one row for each conversion. If your report contains conversions attributed to visits older than 90 days, click IDs aren't included.