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Tuesday, October 01, 2013
We filmed a video providing more details about expanding your site to more languages or
country-based language variations. The video covers details aboutrel="alternate" hreflangand potential implementation on your multilingual and/or multinational site.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],[],[[["\u003cp\u003eThis post shares a video and slides that provide details about expanding your website to support more languages or country-based language variations.\u003c/p\u003e\n"],["\u003cp\u003eThe content focuses on using \u003ccode\u003erel="alternate" hreflang\u003c/code\u003e for international SEO and provides best practices for implementation.\u003c/p\u003e\n"],["\u003cp\u003eResources include links to the video with timestamped sections, slides, Webmaster articles, blog posts, and discussion forums.\u003c/p\u003e\n"],["\u003cp\u003eThe goal is to help website owners successfully expand their reach to a global audience by optimizing their site for different languages and regions.\u003c/p\u003e\n"]]],["A video was created about expanding sites to multiple languages or regions. It provides details on `rel=\"alternate\" hreflang` implementation for multilingual/multinational sites. The video covers potential search issues, internal questions before expanding, site use cases, and best practices. Additional resources include a Webmaster Help Center article, blog posts on multilingual/multiregional sites, and a webmaster forum for questions. Slides on expansion are also available.\n"],null,["# Video: Expanding your site to more languages\n\nTuesday, October 01, 2013\n\n\nWe filmed a video providing more details about expanding your site to more languages or\ncountry-based language variations. The video covers details about\n[`rel=\"alternate\" hreflang`](/search/docs/specialty/international/localized-versions)\nand potential implementation on your multilingual and/or multinational site. \n\n\nYou can also follow along the\n[slides about expanding your site to more languages](https://docs.google.com/presentation/d/1M3qbARFDdl6Exvf7NDIxy_yPn4UPSioFOdGuLpOjSY8/edit#slide=id.p).\n\nYou can watch the entire video or skip to the relevant sections:\n\n- [Potential search issues with international sites](https://www.youtube.com/watch?v=8ce9jv91beQ#t=63)\n- [Questions to ask within your company before beginning international expansion](https://www.youtube.com/watch?v=8ce9jv91beQ#t=143)\n- [International site use cases](https://www.youtube.com/watch?v=8ce9jv91beQ#t=251)\n- [`rel=\"alternate\" hreflang` and `hreflang=\"x-default\"`: details and implementation](https://www.youtube.com/watch?v=8ce9jv91beQ#t=325)\n- [Best practices](https://www.youtube.com/watch?v=8ce9jv91beQ#t=798)\n\nAdditional resources on hreflang include:\n\n- Webmaster Help Center article on [`rel=\"alternate\" hreflang` and `hreflang=\"x-default\"`](/search/docs/specialty/international/localized-versions)\n- More blog posts:\n - [Working with multilingual sites](/search/blog/2010/03/working-with-multilingual-websites)\n - [Working with multiregional sites](/search/blog/2010/03/working-with-multi-regional-websites)\n - [New markup for multilingual content](/search/blog/2011/12/new-markup-for-multilingual-content)\n - [Introducing \"`x-default hreflang`\" for international landing pages\"](/search/blog/2013/04/x-default-hreflang-for-international-pages)\n- [Webmaster discussion forum FAQ on internationalization](https://sites.google.com/site/webmasterhelpforum/en/faq-internationalisation)\n- [Webmaster discussion forum for internationalization](https://support.google.com/webmasters/threads?hl=en&thread_filter=(category:international_seo)) (review answers or post your own question!)\n\nGood luck as you expand your site to more languages!\n\nWritten by\n[Maile Ohye](/search/blog/authors/maile-ohye),\nDeveloper Programs Tech Lead"]]
