AI-generated Key Takeaways
-
Company.Type is an enumeration within the CompanyService in the Google Ad Manager API, representing different types of companies that cannot be changed after creation.
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The available company types include HOUSE_ADVERTISER, HOUSE_AGENCY, ADVERTISER, AGENCY, AD_NETWORK, PARTNER, CHILD_PUBLISHER, VIEWABILITY_PROVIDER, and UNKNOWN.
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Each company type has a specific description outlining its role, such as an ADVERTISER buying inventory or an AGENCY offering advertising services.
The type of the company. Once a company is created, it is not possible to change its type.
- Namespace
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https://www.google.com/apis/ads/publisher/v202505
| Enumeration | Description |
|---|---|
HOUSE_ADVERTISER
|
The publisher's own advertiser. When no outside advertiser buys its inventory, the publisher may run its own advertising campaigns. |
HOUSE_AGENCY
|
The publisher's own agency. |
ADVERTISER
|
A business entity that buys publisher inventory to run advertising campaigns. An advertiser is optionally associated with one or more agencies. |
AGENCY
|
A business entity that offers services, such as advertising creation, placement, and management, to advertisers. |
AD_NETWORK
|
A company representing multiple advertisers and agencies. |
PARTNER
|
A company representing a partner. |
CHILD_PUBLISHER
|
A company representing a child network. |
VIEWABILITY_PROVIDER
|
A company representing a viewability provider. |
UNKNOWN
|
The value returned if the actual value is not exposed by the requested API version. |

