Feature request: Add ‘Mobian’ to google.ima.OmidVerificationVendor

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Kevin Bergman

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Nov 5, 2025, 12:03:38 AM 11/5/25
to Interactive Media Ads SDK

Hello,


I’m reaching out to request that  Mobian be added as a named vendor in the Google IMA SDK’s google.ima.OmidVerificationVendor enum. Per the IMA docs, we’re directing feedback/requests to the IMA technical forum:  https://developers.google.com/interactive-media-ads/docs/sdks/html5/client-side/reference/namespace/google.ima

Why: Mobian is OMID-certified and used by our advertisers for video verification. In IMA today, Mobian is not listed as a verification vendor which prevents per-vendor access mode controls. Several of our clients need a first-class vendor entry to avoid granting access to other unlisted vendors (by way of the 'OTHER' option in the OmidVerificationVendor list.

What we’re asking:

  1. Add  Mobian as an explicit enum value across IMA SDKs (HTML5, Android, iOS).

  2. Include Mobian’s verification script URL pattern(s) in IMA’s vendor-matching logic.

  3. Share an estimated release version/date once triaged.

Business impact: This enables cleaner controls (FULL vs LIMITED) for Mobian specifically, reduces “OTHER” bucket ambiguity for auditors, and unblocks multiple active video campaigns.

Happy to provide anything else you need.

IMA SDK

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Nov 5, 2025, 5:20:44 AM 11/5/25
to kevin....@themobian.com, ima...@googlegroups.com

Hi,

Thank you for contacting the IMA SDK Support team. 

I will raise a feature request with the wider team to add Mobian as a named vendor in the Google IMA SDK's google.ima.OmidVerificationVendor enum. I'll let you know as soon as we have an update. Meanwhile, your patience is important.

Thanks,
Google Logo
IMA SDK Team

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[2025-11-05 10:20:32Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01vShsd:ref" (ADR-00338510)



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