Supported audio & video exchanges
Note: In order to remove duplicate supply paths, Display & Video 360 will deprecate the Bidswitch sub-exchange option across the following partners: Criteo-Commerce Grid, Kargo, media.Net, Nexxen (fka unruly), ShareThrough, and Yieldmo. All entities targeting the BidSwitch sub-exchange option will auto-migrate to the direct integrations for these particular partners starting February 24, 2025.
Audio support
You can bid on, or exclude, impressions from the following audio exchanges in Display & Video 360:
| Inventory | Source |
|---|---|
| DAX | DAX |
| DMS | Google Ad Manager |
| Gamma Gaana | Google Ad Manager |
| Global Radio | DAX |
| Grupo Globo | Google Ad Manager |
| Joox | Google Ad Manager |
| Mail.ru | Google Ad Manager |
| Media Capital | Google Ad Manager |
| MLB | Google Ad Manager |
| Pandora | AdsWizz |
| SoundCloud | Google Ad Manager & Magnite DV+ |
| Spotify | Google Ad Manager & Magnite DV+ |
| Streema | Google Ad Manager |
| TuneIn | Google Ad Manager |
| Upday | Google Ad Manager |
| Xiaomi | Google Ad Manager |
| YieldOne | Google Ad Manager |
| Multiple publishers | AdsWizz, Equativ, Triton, & Soundcast |
Open auction inventory is available for audio line items through Google Ad Manager. To access open auction inventory, enable all audio exchanges at the Partner level, then target Google Ad Manager in the Public inventorysection of an audio line item. Learn more about managing exchanges and inventory source targeting .
Use the Audiotab in Marketplace to discover publishers, inventory, and creative requirements for audio deals. Learn more about deals .
Video support
You can bid on, or exclude, impressions from the following video exchanges in Display & Video 360. To enable an additional exchange, contact support .
| Exchange | Private inventory | Skippable creatives | Other features |
|---|---|---|---|
|
Adform
|
Supported | ||
|
Adman
(via Bidswitch) |
Supported | Supported | VPAID |
|
Admatic
(via Bidswitch) |
Supported | ||
|
Adstanding
(Atedra) (via Bidswitch) |
Supported | ||
|
AerServ (via BidSwitch)
|
Supported | Supported | Mobile interstitials |
|
Ambient
(via Bidswitch) |
Supported | ||
|
Ancora
(via Bidswitch) |
Supported | ||
|
Axonix
(via Bidswitch) |
Supported | ||
|
Beachfront
(via Bidswitch) |
Supported | ||
|
Between Digital
(via Bidswitch) |
Supported | ||
|
BidSwitch
|
Supported | Supported | VPAID support, mobile interstitials, in-game |
|
Centro Brand Exchange
(via Bidswitch) |
Supported | ||
|
Coull
(via Bidswitch) |
Supported | ||
|
Criteo Commerce Grid
|
Supported | Supported | VAST support, VPAID support, mobile interstitials, in-article, in-feed |
|
Dailymotion (via Bidswitch)
|
Supported | Supported | VPAID support |
|
Digital Turbine (Fyber)
|
Supported | Supported | OMSDK support, mobile interstitials, rewarded video, mobile device IDs |
|
Equativ
|
Supported | Supported | VPAID support |
|
Falk Technologies (via BidSwitch)
|
Supported | Supported | VPAID support |
|
FreeWheel SSP
|
Supported | Supported | VPAID support, in-read |
|
Google Ad Manager
|
Supported | Supported | AdID, VPAID support, mobile interstitials |
|
GumGum
(via Bidswitch) |
Supported | ||
|
Improve Digital
|
Supported | Supported | VPAID support |
|
Index Exchange
|
Supported | Supported | |
|
Inneractive (via BidSwitch)
|
Supported | Supported | Mobile interstitials |
|
ironSource
(via Bidswitch) |
Supported | ||
|
Kargo (via BidSwitch)
|
Supported | Supported | |
|
Kiosked
(via Bidswitch) |
Supported | ||
|
Magnite CTV
|
Supported | Supported | VPAID support, mobile interstitial |
|
Magnite DV+
|
Supported | Supported | VPAID support, mobile interstitial |
|
MoPub
|
Supported | Supported | Mobile interstitials |
|
Nexxen (fka Unruly)
|
Supported | ||
|
Outbrain (via BidSwitch)
|
Supported | ||
|
PubMatic
|
Supported | Supported | VPAID support |
|
Pubnative
(via Bidswitch) |
Supported | ||
|
RhythmOne(AdConductor)
(via BidSwitch) |
Supported | Supported | |
|
Sharethrough
|
Supported | Supported | VPAID support |
|
Smaato
|
Supported | Supported | |
|
SmartClip
|
Supported | Supported | VPAID support |
|
Smartstream.tv
|
Supported | Supported | |
|
Sonobi
(via Bidswitch) |
Supported | Supported | |
|
Sovrn
|
Supported | Supported | VPAID support |
|
SpotXchange
|
Supported | Supported | VPAID support |
|
Ströer SSP
|
Supported | VPAID support, mobile interstitials | |
|
AppNexus (Xandr)
|
Supported | Supported | Android Advertising ID, in-read |
|
Concert
(via Bidswitch) |
Supported | ||
|
Connatix
|
Supported | Supported | VAST support, VPAID support, OMSDK support, on-page video player, page-level and video Deep Contextual . |
|
Five
|
Supported | Supported | Android Advertising ID |
|
InMobi
|
Supported | ||
|
InMobi
(via Magnite DV+) |
Supported | ||
|
Ogury (via BidSwitch)
|
Supported | Supported | Fully visible formats (mobile interstitials, thumbnails, header), Android Advertising ID, OMID support, VAST |
|
OneTag (via BidSwitch)
|
Supported | Supported | VPAID support, mobile interstitials, in-read |
|
OpenX
|
Supported | Supported | Android Advertising ID, in-read |
|
Ozone (via BidSwitch)
|
Supported | ||
|
PulsePoint (Contextweb)
|
Supported | Supported | Android Advertising ID |
|
Supership
|
Supported | ||
|
Taboola
|
Supported | ||
|
TapJoy
|
Supported | Supported | OMID/OMSDK support, mobile interstitials, rewarded video, in-game, mobile device IDs |
|
TVer
|
Supported | ||
|
Wirtualna Polska Media (via Bidswitch)
|
Supported | ||
|
Yahoo Exchange
|
Supported | Supported | Mobile interstitials, VPAID support, in-read |
|
Yieldlab
|
Supported | Supported | |
|
YieldMo
|
Supported | Supported | Android Advertising ID, VAST, VPAID |
|
Epsilon Core
|
Supported | ||
|
Media.net
|
|||
|
Teads
|
Supported | Supported | VPAID support, in-read |
|
TripleLift
|
Supported | Supported | VPAID, Interstitial |
|
Tubi
|
Supported | ||
|
TVN (via LiveRail)
|
Supported | Supported | VPAID support |
|
UCFunnel
(via Bidswitch) |
Supported | ||
|
Unity
(via Bidswitch) |
Supported | ||
|
Unknown
(via Bidswitch) |
Supported | ||
|
Vdopia (via BidSwitch)
|
Supported | Supported | Mobile interstitials |
|
VGI CTV
|
Supported | ||
|
Video Media Group
(via Bidswitch) |
Supported | ||
|
Vidmatic
(via Bidswitch) |
Supported | ||
|
Vidoomy
(via BidSwitch) |
Supported | Supported | VAST, VPAID support |
|
Virool
(via Bidswitch) |
Supported | ||
|
Vistar Media
|
Supported | ||
|
YieldOne JP
(via Bidswitch) |
Supported | ||
|
YieldOne
|
Supported | ||
|
Zedo
(via Bidswitch) |
Supported | Supported | |
|
AdMax (via BidSwitch)
|
Android Advertising ID | ||
|
Altitude Digital (via BidSwitch)
|
Supported | ||
|
Gamut (via BidSwitch)
|
Supported | Android Advertising ID | |
|
Matomy (via BidSwitch)
|
Supported | Android Advertising ID | |
|
Mocoplex (via BidSwitch)
|
Supported | ||
|
Nexage
|
Supported | Mobile interstitials | |
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