The Hotel Center "Reports" tab (formerly known as "Recommendations") helps you understand possible opportunities that you might be missing based on your landing pages, pricing, hotel list, or other settings.
Below is a quick overview of how a user searching for an itinerary can lead to participation in ad auctions by your properties. By using the "Reports" tab, you’ll be able to recognize and adjust metrics for your properties, which minimizes missed opportunities of your hotel booking links being shown to users.
On this page
- How to access Hotel Center Reports
- Managing table columns and participation data
- Base price violation examples (US and Canada only)
- Tax and fee violation examples
- Business user data access request
How to access Hotel Center Reports
- Sign in to your Hotel Center account .
- On the left navigation panel, click Reports.
Current metrics
The following table describes metrics that are currently available in the Hotel Center "Reports" tab:
- Landing page missing
- Price missing
- Price problem
- Price unavailable
- Other
- Bandwidth depleted
- Cache rate missing
- Itinerary blocked
- Live pricing not set up
- Live pricing timeout
- Live pricing error
- Hotel suspended
- Price unusually high
- Price unusually low
- Missing or incorrect taxes and fees
- Price unavailable
- Participation not likely
- Other
An opportunity to show your ad is created whenever a user searches for one of your hotels that we've already matched. If a hotel isn't matched, there's no potential for an engagement with your ad, even if a user searches for it.
When an opportunity is created, we check to make sure we have rates and availability for the user's travel dates. After confirming rates and availability, we then verify that there's a matching landing page for that opportunity. Only when rates, availability, and a landing page are all confirmed, your ads can enter the auctions to determine if your listing will be displayed, and where it will appear in the search results.
Deprecated metrics
The metrics in the table below were previously populated in the Hotel Center "Reports" tab and are now deprecated.
Tip
- You didn’t respond quickly enough and exceeded the response deadline of around 4000 milliseconds.
- You returned an error.
- Your response was malformed.
- You didn’t have live pricing configured for these searches.
- You restricted Google from accessing the hotel itinerary in question.
- You didn’t set a bid.
- You didn’t have a valid landing page.
- There were enough prices in the cache.
Managing table columns and participation data
Each metric and attribute in the reports tables can be displayed as a column, so you can customize your report with the data that is most relevant to you.
You can select "View by" to sort your report by date, hotel ID, user country, hotel location, and device type. These variables are considered attributes of the report. Attributes are independent variables and metrics are dependent variables. If certain columns are blank, try viewing the data with more granularity by selecting multiple "View by" attributes (for example, select both hotel ID and user country).
To add or remove columns on the reports tables, click the "three-dot" icon
Base price violation examples (US and Canada only)
The “Base price violations” tab shows a list of properties and itinerary samples from your feed that likely have inaccurate taxes and fees. This report is updated daily and doesn’t include all base price violations.
Follow the below instructions to view examples of your base price violations:
- In your Hotel Center account, go to the left navigation menu and click Reports.
- Click the Base price violationstab.
- Select an itinerary to expand the view.
Details provided in the examples of base price violation
Compare your property’s taxes and fees percentage to other providers and make adjustments to your prices to ensure they comply with our Taxes and Fees policy .
| Column name | Description |
| Comparable Partners | The price of your property compared to other providers displayed on Google |
| Check-in date | The check-in date of the itinerary in the example |
| Length of stay | The length of stay of the itinerary in the example |
| Nightly base rate | The average nightly base rate in the example |
| Nightly Total | The total price for the itinerary, including taxes and fees |
| Tax & other fees rate | The percentage of your total rate that are taxes and fees |
Base price violation data is available from the Travel Partners API participationReportView
using the field basePriceViolationsCount.
Tax and fee violation examples
The “Tax and fee violations” tab shows a list of properties and itinerary samples from your feed that have missing or incorrect taxes and fees. This report is updated daily and may not include all tax and fee violations.
Follow the instructions below to view examples of your missing or incorrect taxes and fees:
- Go to Reportsin the left navigation menu.
- Click the Tax and fee violationstab.
- Select an itinerary to expand the view.
Details provided in the examples of tax and fee violation
| Column name | Description |
| Comparable Partners | The price of your property compared to other providers displayed on Google |
| Check in date | The check-in date of the itinerary in the example |
| Length of stay | The length of stay of the itinerary in the example |
| Nightly base rate | The average nightly base rate in the example |
| Taxes | The percentage of your total rate that are taxes |
| Fees | The percentage of your total rate that are fees |
| Nightly Total | The total price for the itinerary, including taxes and fees |
| Stay total | The total amount of the nightly total, multiplied by length of stay |
Business user data access request
To initiate a new request for business data that is not already available through the reports listed here, you can contact us using the business data availability and access form .
