After your AdSense account is activated , you're ready to set up ads on your site. There are two ways you can do this: Auto ads or ad units .
Auto ads
Auto ads are a fast and easy way for AdSense publishers to get up and running with ads.
Choose Auto ads if you want:
- Automation: Google works out which ads to show and where to show them, leaving you free to focus on creating great content.
- Simplicity: you control all the ads with the flick of a switch.
- Convenience: Auto ads work on mobile, tablet, and desktop and provide good ad coverage on your pages.
Learn how to set up Auto ads .
Note: Some things to be aware of with Auto ads:
- Auto ads are automatic, so Google chooses the most effective ad placements for your ads.
- Google only shows Auto ads when they're likely to perform well and provide a good user experience.
Tip: Want to improve your ad revenue? HiNative achieved a 20% uplift in total ad revenue using in-page Auto ads. Learn how in the HiNative case study
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Ad units
Ad units are for AdSense publishers who want full control over the placement of their ads.
Choose ad units if you want:
- Control: select from a range of ad types and ad sizes, and position your ads exactly where you want them to appear on your pages.
Learn how to create an ad unit .
Some things to be aware of with ad units:
- Ad units are manual, so don't forget to place them on all your pages where you want ads to show.
- Keep in mind that there are rules about where you can place ad units. It's up to you to ensure that your ads comply with the AdSense Program policies .
- Some ad formats such as anchors and vignettes are not available for ad units.
