Nicola Formichetti to Diesel
Less than two days after officially announcing his departure from Mugler , the hyper-kinetic Nicola Formichetti is already on to his next project.
The Zelig of a stylist has been appointed artistic director of Diesel, where he will be in charge of product, communication, and interior design, starting with fall/winter 2013. He will coordinate the existing creative team, as well as bring in new talent. An online platform will launch in less than 27 days at Dieselreboot.tumblr.com , where the countdown has begun.
To say Nicola Formichetti and Renzo Rosso, Diesel’s highly visible owner, are honeymooning is an understatement. In an over-the-top press release, Rosso declares, “I finally met somebody as crazy as I am.”
As for Nicola Formichetti, he quips, “When Renzo asked me, I remembered that Diesel and I are all about the same things. No rules! It’s about being empowered. It’s about being free. It’s a positive revolution. We’re going to REBOOT! Hit refresh.”
Regarding Sébastien Peigné and Romain Kremer, the women’s and men’s designers under Formichetti at Mugler, a spokesperson for the house reached in Paris had no further comment.
