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2010.05.28

Key Points in Running Your Own Business

テーマ： ♪音楽療法♪(46)

カテゴリ：音楽療法

My friends advised me if running my own business. They have their own business.

My goal is that I will have my own business where I will provide musical psychotherapy (Cognitive-Behavioral Music Therapy) for people with mental illness primarily as well as belonging to a company where I will provide sensorymotor,cognitive, and social skills for people with dementia and Alzheimer's disease.

My friend D, engineer

- To connect people resulting in word of mouth (WOM) so that my business will expand. This would be led by my daily efforts to provide high quality services.

- To make my own official website that should be simply. Only one page is fine with pictures and video. Simply is the best.

- To make the leaflet that introduce your business using a lot of pictures. However, the concept is simply.

- To focus on your core expertize. Avoid showing many your titles and different skills that you can. Try to make your customers remind that you are _____ immediately. So you are a Cognitive-Behavioral Music Therapist.

My friend J, a Muscle Active Therapist

- To create my several own programs with price. They should be distinct and clear.

- To price a bit expensive, not cheap. Customers will be serious by paying for my program if it is expensive.

- To write down stories with regard to your programs which contain specific problems and resolves. Figure out each solution in detail.

My friend Y, a owner of design office for engineering
- To focus your target to specific population, even necessary to determine the age. Otherwise, you waste time.

- To be anyway patient with occuring problems in running.

My friend S, pharmacy owner

- To advertise yourself, make you name via website. Patients tend to follow the doctor, not the hospital. If I am trustworthy in CBM therapy, people who need to help would come to my place where is even not located in an inconvenient place.

I am surprised that there are a variety of opinions depending on the person. How important people's advice is! I am proud of my friends who gave me such useful and meaningful suggestions above.

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