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SEPTEMBER 27, 2024

Meta Connect 2024 Developer Recap

On September 25th and 26th, at our 11th annual Connect conference, Meta unveiled the latest advancements in mixed reality, AI, and wearables, bringing us closer to our vision of a people-centered, open computing platform. We’ve pulled together all you need to know about the developer innovations that were announced. If you want to watch the full...

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SEPTEMBER 23, 2024

New Meta for Developers Experience

We’re excited to announce that beginning this month, developers will have new ways to seamlessly reach the content, resources, and platforms they need to start building via the Meta for Developers hub and revamped developer centers for Meta Horizon and Social technologies.Our goal with the new Meta for Developer hub and revamped developer centers...

SEPTEMBER 13, 2024

Marketing API v21 impacts on original objective usage

V21 of the Marketing API will be released on October 2, 2024. With this new version comes further limitations on the use of original (legacy) objectives.What is changing?While existing campaigns using the original objectives can continue to run, beginning with v21, you can no longer create new ad sets or ads within these original objective...

SEPTEMBER 9, 2024

Supporting additional reminder ads features via Marketing API

Before August 19, 2024, developers could not create Instagram reminder ads that used some features available via Meta Ads Manager but not via Marketing API. This lack of parity created unwanted friction for our partners and their customers who wanted to run reminder ads.After consistently hearing feedback about this lack of parity, we are now...

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