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Baidu, Inc. (BIDU)

99.47 +3.89 (+4.07%)
At close: September 4 at 4:00:01 PM EDT
99.50 +0.03 (+0.03%)
After hours: September 4 at 7:59:46 PM EDT
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What's happening with BIDU?

55m ago
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Baidu is set to enhance its market presence with the inclusion of its Class A shares in the Shanghai-Hong Kong Stock Connect program and a dual-primary listing in Hong Kong. Additionally, strong growth in its AI infrastructure is positioning the company for potential upside, despite recent revenue challenges in its advertising segment.

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  • Previous Close 95.58
  • Open 98.29
  • Bid 84.28 x 100
  • Ask 112.07 x 100
  • Day's Range 97.19 - 99.64
  • 52 Week Range 89.60 - 165.30
  • Volume 2,531,295
  • Avg. Volume 2,539,827
  • Market Cap (intraday) 33.739B
  • Beta (5Y Monthly) 0.57
  • PE Ratio (TTM) --
  • EPS (TTM) -2.34
  • Earnings Date (est.) Nov 18, 2026
  • Forward Dividend & Yield --
  • Ex-Dividend Date --
  • 1y Target Est 148.65

Baidu, Inc. provides internet content, value-added telecommunication-based, internet map, and online audio and video services in the People's Republic of China. It operates in two segments, Baidu General Business and iQIYI. The Baidu General Business segment offers products and services for mobile ecosystem, AI cloud, and intelligent driving. This segment operates Baidu App that enables users to access search, feed, content, and other services through mobile devices; and Haokan, which offers a range of various user generated and professionally produced short videos. It also provides a portfolio of knowledge and information products, including Baidu Wiki, which features columns and videos, such as encyclopedia of intangible cultural heritage, digital museum and recorder of history; Baidu Knows, an online community where users can pose questions to other users, such as individuals, professionals, and enterprises; Baidu Experience, an online platform where users share daily knowledge and experience; ERNIE Bot, new AI-native product that serves as a multi-round conversational AI assistant on both PC and mobile; and Baidu Post, a social media that allows users to post text, image, audio and video content, and reply to original curation forming valuable discussion groups, as well as livestreaming services, including live streaming and AI-powered digital human livestreaming. In addition, the company offers DuerOS smart assistant for the Chinese language; Apollo Go autonomous ride-hailing service; online marketing services; Baidu Maps, a voice-enabled mobile app providing users with travel-related services; and AI chips. The iQIYI segment produces and distributes professionally produced content. This segment offers online entertainment video services, including online videos, experience services, online games, comics, and others. The company was incorporated in 2000 and is headquartered in Beijing, the People's Republic of China.

ir.baidu.com

33,500

Full Time Employees

December 31

Fiscal Year Ends

Recent News

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Performance Overview

Trailing total returns as of 9/4/2026, which may include dividends or other distributions. Benchmark is HANG SENG INDEX (^HSI) .

YTD Return

BIDU
24.86%
HANG SENG INDEX (^HSI)
0.08%

1-Year Return

BIDU
3.18%
HANG SENG INDEX (^HSI)
2.36%

3-Year Return

BIDU
32.09%
HANG SENG INDEX (^HSI)
36.12%

5-Year Return

BIDU
38.97%
HANG SENG INDEX (^HSI)
0.97%

Earnings Trends

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Earnings Per Share

GAAP
Normalized
GAAP
Normalized

Revenue vs. Earnings

Annual
Quarterly
Annual
Quarterly
Q1 FY26
Revenue 32.08B
Earnings 3.44B
Profit Margin 10.74%

Q3

FY25

Q4

FY25

Q1

FY26

-10B
0
10B
20B
30B
-30.0%
-20.0%
-10.0%
0.0%
10.0%

Analyst Insights

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Analyst Price Targets

80.25 Low
148.65 Average
99.47 Current
206.61 High

Analyst Recommendations

  • Strong Buy
  • Buy
  • Hold
  • Underperform
  • Sell

Latest Rating

Date 8/28/2026
Analyst Susquehanna
Rating Action Maintains
Rating Neutral
Price Action Lowers
Price Target 140 -> 105

Statistics

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Valuation Measures

Annual
  • Market Cap

  • Enterprise Value

  • Trailing P/E

  • Forward P/E

  • PEG Ratio (5yr expected)

  • Price/Sales (ttm)

  • Price/Book (mrq)

  • Enterprise Value/Revenue

  • Enterprise Value/EBITDA

Financial Highlights

Profitability and Income Statement

  • Profit Margin

    -2.90%

  • Return on Assets (ttm)

    1.20%

  • Return on Equity (ttm)

    -1.39%

  • Revenue (ttm)

    127.31B

  • Net Income Avi to Common (ttm)

    -4.61B

  • Diluted EPS (ttm)

    -2.34

Balance Sheet and Cash Flow

  • Total Cash (mrq)

    166.25B

  • Total Debt/Equity (mrq)

    38.26%

  • Levered Free Cash Flow (ttm)

    --

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