Alpine Teases A Mysterious New Sports Car With Hidden Headlights
The PS1 is part of Alpine's special projects and it debuts this week at the Paris Motor Show.
Alpine, Renault's high-performance brand, will unveil a new concept car later this week at the Paris Motor Show. It's called the PS1, short for "Projet Spécial 1," and the lone teaser reveals the car's pop-down headlights and lighting signature.
The short clip shows a section of the front fascia folding down to reveal five hidden lighting elements: four short rectangles and a longer one. A thin light below the hidden feature appears uncovered. In the video, there's a momentary flash of light that brightens the vehicle. The car appears low and wide, with a prominent wing or spoiler.
Alpine says this concept is part of its "special projects pillar," designed for exclusive, limited-run models like the A110 R Ultime , and personalization. These vehicles are supposed to feature the brand's highest level of design and materials.
Alpine's other two pillars are Everyday Extraordinary (A290 and A390) and Icons (A110). The automaker will reveal the PS1 at the Paris Motor Show on October 12.
What Else Will Alpine Reveal In Paris?
In addition to the PS1 launch, Alpine will also display its A110 Sculpture in public for the first time, which the automaker unveiled last month. The sculpture previews Alpine's next-generation two-seat, fully electric sports car.
The automaker will also showcase its expanding customization options, which are available for the first time on the A290 and A390. Atelier Alpine offers a range of new colors, trims, and finishes.
Alpine is launching a new Collection trim for the A290 through the program. It pairs Blanc Nival with a black roof, 19-inch Snowflake wheels, and silver brake calipers. The Alpine A390 GTS gets Bleu Tempête Mat with a black roof and features new sport seats.
Alpine's North American Expansion
It has been nearly four years since former Alpine CEO Laurent Rossi first suggested the brand might come to America. The automaker previously announced it would enter the United States by next year and was considering it less than a year ago, but new tariffs have disrupted that plan.
Now, Alpina is thinking about Canada. Earlier this year, Philippe Krief, Alpine's current chief executive, said the brand plans to launch in Canada in 2029.
By then, Alpina will have launched its new architecture, the Alpine Performance Platform (APP), which will underpin the next-generation A110 successor. The platform will have dual rear electric motors and a targeted weight of around 3,300 pounds.
More Paris Debuts
Source: Alpine
