First Watch is an award-winning breakfast, brunch and lunch spot, serving a chef-driven menu of elevated classics and seasonal specialties, always made to order using the freshest ingredients. We greet the sunrise by slicing and juicing fresh fruits and vegetables, whipping French toast batter from scratch and brewing pots of our single-origin Project Sunrise coffee. Freshness is never comprised, which is why we welcome each season into our menu with ingredients and flavors inspired by the position of the sun. All year long, you can enjoy craveable favorites like Avocado Toast for breakfast, Smoked Salmon Eggs Benedict for brunch and Lemon Ricotta Pancakes for lunch. Whether you start at the crack of dawn or not, we'll leave that up to you!
Website: firstwatch.com
Phone: (602) 248-3897
Cross Streets: Between W Monterey Way and N 2nd Ave
Closed now
- Thu 7:00 AM - 2:30 PM
3110 N Central Ave Phoenix, AZ 85012 ·1857.65 mi
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Amenities
- Accessible
- Wifi
- Family friendly
Reviews
yelpThe atmosphere is quaint, in a nice corner of the city that feels cozy. Service was quick and friendly. The millionaire Bacon was very good, just wish it was a bit crispier as opposed to soft....
MoreReview hanging since 11/2025. We come to First Watch for a change in eating styles and the artful juice mixes. Oatmeal is our friend. Some of the wait staff are acquaintances recognizing our...
MoreThe dish came out in a timely manner however the potatoes were too salty. The rest of the dish was perfect The service was friendly and the ambiance was chill! My mom loves this place I took her...
MoreGood overall and consistent with other locations but what is up with the potatoes? Something needs to change. The last 5 times I've been here their potatoes are way too salty and greasy.
MoreI went here for breakfast with a friend. It took a few minutes to be greeted but once we were, the hostess was nice. The inside appeared to be clean. The waiter was nice but we didn't see him...
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