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Specials Dec 2025
Front desk
Cobb salad and Ham & Gruyere
First Watch Cafe ·$$

First Watch is an award-winning breakfast, brunch and lunch spot, serving a chef-driven menu of elevated classics and seasonal specialties, always made to order using the freshest ingredients. We greet the sunrise by slicing and juicing fresh fruits and vegetables, whipping French toast batter from scratch and brewing pots of our single-origin Project Sunrise coffee. Freshness is never comprised, which is why we welcome each season into our menu with ingredients and flavors inspired by the position of the sun. All year long, you can enjoy craveable favorites like Avocado Toast for breakfast, Smoked Salmon Eggs Benedict for brunch and Lemon Ricotta Pancakes for lunch. Whether you start at the crack of dawn or not, we'll leave that up to you!

Website: firstwatch.com

Phone: (262) 754-5900

Open now

  • Fri 7:00 AM - 2:30 PM

17550 W Bluemound Rd Brookfield, WI 53045 ·573.79 mi

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Amenities

  • Accessible
  • Wifi
  • Family friendly

Reviews

yelp
4.0 362 reviews
5 star
194 4 star
89 3 star
40 2 star
21 1 star
18
Donnell P. 11/01/26

Delicious food great service My first was awesome I will be back next weekend Some of the best French toast

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Angela P. 01/14/26

First Watch is a great place especially if you can decide between breakfast and lunch or have people who don't like the traditional brunch options since they have such a large menu! Note they...

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Rhea S. 05/24/26

I've been here a couple times. Their brunch/lunch is always solid. I recently ordered the turkey burger. The staff is always super friendly, and I love their outdoor seating.

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Becky L. 12/05/25

Great visit here. Stopped on a weekday so there was plenty of room and we were seated quickly. My husband has preferences with his pancakes but really liked the blueberry multigrain pancake and...

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Lawrence L. 01/11/26

Delicious breakfast joint! Id recommend the quinoa, chicken with added avocados! (great for those calorie counting!) The bacon there is also great, it's marinated in maple syrup!

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