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Did Buc-ee's go 'too far' with this new $99 product? Texans are divided

Melanie Love Salazar
Buc-ee's is drawing attention for a new $99 product that allows customers to build a replica of the travel center. (Ronaldo Schemidt/AFP via Getty Images)

A renowned beaver-themed gas station is raising eyebrows after launching a new product. Texas travelers love Buc-ee's for more than its fuel pumps and snacks, but its latest offering has some customers doing a double-take.

In a viral social media post published on Sunday, November 1, a Texas-based TikTok user shared a pricey item available in some stores. The video shows a large box titled "Own Your Own Buc-ee's Store" featuring a 1:64-scale replica of the popular convenience shop.

The item features the yellow logo, an illuminated interior, and even the massive beaver statue that many fans can recall snapping a selfie with. It's labeled a Roadside America Classic Collectible and carries a price tag of $99.

In the caption of the post, the TikTok user asked, "Have they gone too far?" Some users replied wishing it were a collaboration with the LEGO brand, while others dubbed it a "must buy."

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According to the third-party resale shop TexasSnax , the travel center replica measures about 18" wide, 8" deep, and 7" tall. It also includes a 7.25" freestanding roadside pole and a light-up sign. The company ships out of Texas and claims it was bought new and is being sold exactly as it was featured on the shelf. Fans can purchase it on the site for $195.95.

Some social media users found it ironic that Buc-ee's is selling the product, alleging it's similar to holiday village sets.

"Will it sue all the other shops in my Christmas village?" one user, @KJLSomebody, commented. 

"I would put fake snow on it and it's going with my Walmart, Target, Home Depot Christmas village LOL," another user, @DABIGJoe30, commented.

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While some folks believe the product costs more than it's worth , several shared that they were now on the hunt for the model. One user reported that upon visiting a location, all versions of the product were sold out. The original TikTok publisher noted spotting it at a Buc-ee's in Katy, near Houston.

The company's website lists its location at 27700 Katy Freeway. MySA contacted Buc-ee's for more information on availability but did not hear back in time for publication.


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This article originally published at Did Buc-ee's go 'too far' with this new $99 product? Texans are divided .

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