Louis Vuitton Customers’ Personal Data Was Leaked in an International Cyberattack
- Louis Vuitton recently experienced a global cyberattack that compromised the personal information of approximately 419,000 customers in multiple countries, including South Korea, Turkey, the United Kingdom, Italy, and Sweden.
Earlier this month, Louis Vuitton suffered a global cyberattack that leaked the personal information of customers around the globe in South Korea, Turkey, the United Kingdom, Italy, and Sweden. It's estimated that the breach has affected around 419,000 customers of the fashion house, according to Hong Kong's Office of the Privacy Commissioner for Personal Data, cited by Reuters .
Louis Vuitton South Korea reported that first and last names, e-mail addresses, and phone numbers were among the compromised information during the multi-country cyberattack. Financial details including bank accounts, credit card numbers, and passwords were not stored in the database, the company said in a statement cited by Bloomberg .
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Upon discovering the exfiltration of customers' personal data, Louis Vuitton immediately notified law enforcement agencies and the Information Commissioner's Office. The company said an investigation is ongoing, and new details could take weeks or months to come to light, according to CPO Magazine.
Cybercrime group ShinyHunters is suspected to be behind the security breach, though the culprit's identity remains unconfirmed, the publication reported. In the past, the hacking group has targeted Adidas, AT&T, Ticketmaster, Neiman Marcus, Salesforce, and more.
In late June, French authorities arrested operators of another hacking group BreachForums, of which some ShinyHunters hackers are reportedly members.
The LV breach is just another notch in a recent slew of retailers under attack from cyber threats. Within LVMH alone, Dior and Tiffany & Co. have experienced data breaches of personal information belonging to both clients and employees. Other companies like Marks & Spencer, Harrods, and the North Face have also reported cyber incidents, potentially related to an ongoing campaign aimed at renowned brands across the globe.
While clients' financial information remains protected, the risks of personal data leaks include identity theft, fraud, targeted scams, reputational damage, and more.
It's unclear how the world's largest luxury group plans to go forward after the investigation concludes. Anonymity, international operations, encryption, and sophisticated malware are all factors that make busting cyber-attack groups near impossible. One thing is becoming more apparent, though: There's a growing need for stronger protection of personal information online, in upscale markets and beyond.
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