Audience Network Overview
Updated:May 29, 2026
Audience Network lets publishers monetize their Android, iOS, and Unity apps with ads from Facebook advertisers. It supports multiple ad formats and offers bidding-based mediation to maximize revenue.
This documentation is intended for publishers. If you’re an advertiser, see the Audience Network business site
.
Quick start
- Go to Platform Setup to add the SDK to your app.
- Complete Ad Setup to implement the desired ads.
- Configure Audience Network to obtain the ad Placement IDs.
- Perform testing to make sure your ads are running.
- Publish an update to your app with Audience Network in production. Make sure both your app Audience Network code and your app ads are not in test mode.
New to Audience Network?
Then set up your implementation:
- Platform setup — integration guidance for Android, iOS, and Unity.
- Audience Network — configure Audience Network after you obtain an app link.
- Ad setup — available ad formats and app configuration.
- Testing your implementation — verify your integration before going live.
Bidding
- Bidding with Partner Mediation — integrate Audience Network through a supported mediation partner.
- Bidding Metrics — key metrics for monitoring bidding performance.
Optimization
If you’re already up and running, use these tools and best practices to get the most from your implementation:
- Best practices — recommendations for ad layouts and audio.
- Audience Network Policy — compliance requirements for publishers.
- Reporting API v2
(recommended) — sync
GETrequests with multiple parameters for downloading performance data. - Reporting API v1 (legacy) — automate performance data downloads for your Business and Properties.
- AIR API — aggregated impression performance data.
Help and Support
- FAQs — answers to common questions.
- Troubleshooting — diagnose and resolve integration issues.
- Developer Checklists — step-by-step verification for your implementation.
