The Seychelles Tourism Board has successfully concluded a two-city roadshow in Germany, reinforcing the destination’s presence in one of its key European source markets while strengthening relationships with travel trade professionals.
Held on 17 June in Stuttgart and 18 June in Munich, the roadshow brought together leading tourism partners to showcase the latest developments, accommodation offerings, and visitor experiences available across the Seychelles islands.
The initiative was organized in collaboration with Raffles Seychelles, Laïla, Seychelles – A Tribute Portfolio Resort, Acajou Beach Resort, STORY Seychelles, and excursion partner Silhouette Cruises. Together, the partners highlighted the diverse range of tourism products available to travellers, from luxury resorts and boutique accommodations to authentic island experiences and excursions.
A total of 80 travel agents attended the events, underscoring the sustained interest in Seychelles among German travel professionals. Through destination presentations, networking opportunities, and one-on-one meetings, participants gained valuable insights into the destination’s latest tourism developments while engaging directly with industry representatives.
Air connectivity remained a key focus throughout the roadshow. Travel advisors received updates on Seychelles’ expanding network of international airline connections and the ease of access through major European and global hubs. These discussions addressed one of the most important considerations for long-haul travellers and reinforced Seychelles’ accessibility as a premium holiday destination.
Speaking following the events, Christian Zerbian, Seychelles Tourism Board representative in Germany, highlighted the importance of maintaining strong engagement with the travel trade.
“Germany remains one of our key source markets in Europe, and it is important that we keep Seychelles top of mind for the travel trade. These roadshows allow us to connect directly with travel professionals, reinforce the destination’s strong air connectivity, and give them the confidence to convert interest into bookings,” said Zerbian.
“As a small island destination, it is essential that we continue to reassure travellers that reaching Seychelles is easier than ever. Having 80 travel partners attend these events is already a great success and demonstrates the strong interest in the destination and the exceptional experiences that await visitors.”
Renowned for its pristine beaches, rich biodiversity, warm hospitality, and authentic island experiences, Seychelles continues to attract travelers seeking premium long-haul holidays. Supported by strong international air links and a diverse range of accommodation options, the destination remains one of the Indian Ocean’s most sought-after destinations.
The successful Germany roadshow forms part of the Seychelles Tourism Board’s ongoing efforts to strengthen trade partnerships, increase destination awareness, and drive visitor arrivals from key European markets.
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