AI-generated Key Takeaways
-
A
NativeStyledefines the appearance of native ads for both web and apps within specific inventory segments. -
Key attributes of a
NativeStyleinclude a unique read-only ID, a required name, required HTML and CSS snippets, a required creative template ID, and targeting criteria. -
NativeStyleobjects can have a size and a status, which can be ACTIVE, ARCHIVED, or INACTIVE.
Used to define the look and feel of native ads, for both web and apps. Native styles determine how native creatives look for a segment of inventory.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202505
Field
id
xsd:
long
Uniquely identifies the NativeStyle
. This attribute is read-only and is assigned by
Google when a native style is created.
name
xsd:
string
The name of the native style. This attribute is required and has a maximum length of 255 characters.
htmlSnippet
xsd:
string
The HTML snippet of the native style with placeholders for the associated variables. This attribute is required.
cssSnippet
xsd:
string
The CSS snippet of the native style, with placeholders for the associated variables. This attribute is required.
creativeTemplateId
xsd:
long
The creative template ID this native style associated with. This attribute is required on creation and is read-only afterwards.
isFluid
xsd:
boolean
Whether this is a fluid size native style. If true
, this must be used with 1x1 size.
targeting
The targeting criteria for this native style. Only ad unit and key-value targeting are supported at this time.
status
The status of the native style. This attribute is read-only.
Enumerations
-
ACTIVE - The native style is active. Active native styles are used in ad serving.
-
ARCHIVED - The native style is archived. Archived native styles are not visible in the UI and not used in ad serving.
-
INACTIVE - The native style is inactive. Inactive native styles are not used in ad serving, but visible in the UI.
-
UNKNOWN - The value returned if the actual value is not exposed by the requested API version.
size
The size of the native style. This attribute is required.
