enum CostType (v202508)

  • CostType describes the billable actions for LineItems in Ad Manager.

  • The CPA CostType will become read-only starting February 22, 2024, as part of Spotlight deprecation.

  • Other CostTypes include CPC (cost per click), CPD (cost per day), CPM (cost per thousand impressions), VCPM (cost per thousand viewable impressions), CPM_IN_TARGET (cost per thousand in-target impressions), and CPCV (cost per completed view).

  • Each CostType is compatible with specific LineItem types.

  • UNKNOWN is returned if the actual value is not exposed by the API version.

Describes the LineItem actions that are billable.


Namespace
https://www.google.com/apis/ads/publisher/v202508
Enumeration
Description
CPA
Starting February 22, 2024 the CPA CostType will be read only as part of Spotlight deprecation, learn more .

Cost per action. The LineItem.lineItemType must be one of:

VCPM
Cost per thousand Active View viewable impressions. The LineItem.lineItemType must be LineItemType.STANDARD .
CPM_IN_TARGET
Cost per thousand in-target impressions. The LineItem.lineItemType must be LineItemType.STANDARD .
CPCV
Cost per completed view. This cost type is only supported for standard reservation video line items. The LineItem.lineItemType must be LineItemType.STANDARD
UNKNOWN
The value returned if the actual value is not exposed by the requested API version.
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