Overview

This guide explains how to use the Display & Video 360 API to build and run a new Display & Video 360 Demand Gen ad campaign under an existing insertion order.

Prerequisites

Before you start this guide:

  1. Generate credentials and configure your client .
  2. Verify that your Display & Video 360 user has either an Admin or Standard user role . You need one of these roles for the partner or advertiser that will run the ad campaign.
  3. Complete the initial setup to run YouTube & Partners and Demand Gen line items .
  4. Ensure that Floodlight optimization for YouTube and Demand Gen is enabled in your advertiser.
  5. Follow the instructions in the Run an Ad Campaign guide to create an advertiser , campaign , and insertion order using the Display & Video 360 API as needed.
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