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meridian.model.media.OrganicRfTensors
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Container for Reach and Frequency (RF) organic media tensors.
meridian
.
model
.
media
.
OrganicRfTensors
(
organic_reach
:
(
meridian
.
backend
.
Tensor
|
None
)
=
None
,
organic_frequency
:
(
meridian
.
backend
.
Tensor
|
None
)
=
None
,
organic_reach_transformer
:
(
meridian
.
model
.
transformers
.
MediaTransformer
|
None
)
=
None
,
organic_reach_scaled
:
(
meridian
.
backend
.
Tensor
|
None
)
=
None
)
organic_reach_transformer
A MediaTransformer
to scale organic RF tensors
using the model's organic RF data.
An organic reach tensor normalized by population and
by the median value.
Methods
__eq__
__eq__
(
other
)
Return self==value.
organic_reach_transformer
None
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License
, and code samples are licensed under the Apache 2.0 License
. For details, see the Google Developers Site Policies
. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-09-05 UTC.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-09-05 UTC."],[[["\u003cp\u003e\u003ccode\u003eOrganicRfTensors\u003c/code\u003e is a container for organic reach and frequency (RF) media tensors, which include data like organic reach and frequency.\u003c/p\u003e\n"],["\u003cp\u003eThe class uses tensors for storing organic reach data, with attributes including raw, scaled, and counterfactual versions of organic reach.\u003c/p\u003e\n"],["\u003cp\u003e\u003ccode\u003eMediaTransformer\u003c/code\u003e is used by the \u003ccode\u003eorganic_reach_transformer\u003c/code\u003e attribute for scaling the organic RF tensors in this class.\u003c/p\u003e\n"],["\u003cp\u003eThe attributes in this class contain tensors that are constructed from \u003ccode\u003eInputData\u003c/code\u003e objects, including \u003ccode\u003eorganic_reach\u003c/code\u003e and \u003ccode\u003eorganic_frequency\u003c/code\u003e.\u003c/p\u003e\n"],["\u003cp\u003e\u003ccode\u003eOrganicRfTensors\u003c/code\u003e provides a method, \u003ccode\u003e__eq__\u003c/code\u003e, for comparing instances of the class, and has several class variables initialized to \u003ccode\u003eNone\u003c/code\u003e, such as \u003ccode\u003eorganic_reach\u003c/code\u003e and \u003ccode\u003eorganic_frequency\u003c/code\u003e.\u003c/p\u003e\n"]]],["The `OrganicRfTensors` class holds organic media data as tensors, including `organic_reach` and `organic_frequency`. It handles scaling using a `MediaTransformer` to create `organic_reach_scaled`. The class can also store counterfactual values in `organic_reach_counterfactual` and `organic_reach_counterfactual_scaled`. The class has an `__eq__` method to compare objects. Several class variables are defined and they default to `None`, including the `organic_frequency` and `organic_reach`.\n"],null,["\u003cbr /\u003e\n\n|-----------------------------------------------------------------------------------------------------------|\n| [View source on GitHub](https://github.com/google/meridian/blob/v1.2.0/meridian/model/media.py#L318-L334) |\n\nContainer for Reach and Frequency (RF) organic media tensors. \n\n meridian.model.media.OrganicRfTensors(\n organic_reach: (../../../meridian/backend/Tensor.md | None) = None,\n organic_frequency: (../../../meridian/backend/Tensor.md | None) = None,\n organic_reach_transformer: (../../../meridian/model/transformers/MediaTransformer.md | None) = None,\n organic_reach_scaled: (../../../meridian/backend/Tensor.md | None) = None\n )\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e\n\n| Attributes ||\n|-----------------------------|------------------------------------------------------------------------------------------------------------------------------|\n| `organic_reach` | A tensor constructed from [`InputData.organic_reach`](../../../meridian/data/input_data/InputData.md#organic_reach). |\n| `organic_frequency` | A tensor constructed from [`InputData.organic_frequency`](../../../meridian/data/input_data/InputData.md#organic_frequency). |\n| `organic_reach_transformer` | A `MediaTransformer` to scale organic RF tensors using the model's organic RF data. |\n| `organic_reach_scaled` | An organic reach tensor normalized by population and by the median value. |\n\n\u003cbr /\u003e\n\nMethods\n\n`__eq__` \n\n __eq__(\n other\n )\n\nReturn self==value.\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e\n\n| Class Variables ||\n|---------------------------|--------|\n| organic_frequency | `None` |\n| organic_reach | `None` |\n| organic_reach_scaled | `None` |\n| organic_reach_transformer | `None` |\n\n\u003cbr /\u003e"]]
