About in-store product and price availability hosted on Google

In-store product and price availability hosted on Google allows you to show local inventory ads and free local listings without needing a website or needing to display in store availability and price on your website.

Note: If you haven’t started onboarding yet, follow the implementation guide . This article refers to step 5 in the implementation. Complete the remaining steps, if you’re not yet live on LIA,
  • Step 6 of 10 : Your pick-up experience (optional) or Products on display in store (optional)
  • Step 7 of 10 : Add inventory
  • Step 8 of 10 : (Only for DE, AT and CH) - Add Impressum
  • Step 9 of 10 : Verify your inventory - This step is for merchants whose product pages don’t show what’s in stock at their stores.
  • Step 10 of 10 : (Only required for local inventory ads) - Link Google ads

On this page


Overview

For merchants that don’t show the in-store availability of products on their website, local inventory ads and free local listings are available via in-store product and price availability hosted on Google. Google will generate a view of your product with in-store information such as price and availability as well as store information. The experience can differ per country and program.


Requirements

To be eligible for in-store product and price availability hosted on Google, you must complete the inventory verification process , which ensures the price and availability values provided in your Merchant Center account match what’s in-store.

The Free local listings and Local inventory ads pick-up experiences aren’t compatible with in-store product and price availability hosted on Google. To implement pickup today or pickup later, your website must show in-store availability and pickup SLAs .


Inventory data source requirements

To implement in-store product and price availability hosted on Google, you'll need to add the following attributes to your primary data source in addition to the local product data attributes .

Feed Attribute Submission requirements
Primary data source Price [price] Optionalif prices for items don't vary per store.
Local product inventory Availability [availability] Requiredfor all products.
Local product inventory Price [price]

Requiredif the price for items vary per store

Optionalif prices for items don't vary per store and is being provided via the primary data source


Opt into in-store product and price availability hosted on Google

If you have already started the process to onboard into local inventory ads or free local listings, follow the steps below to enable the product pages with in-store product and price availability hosted on Google:

Step 1In your Merchant Center account , click SettingsTools and setting menu icon [Gear]in the left navigation menu.

Step 2Select Add-ons.

Step 3Go to Your add-onstab.

Step 4In the "Free local listings" or “Local inventory ads” card, click Go to Free local listingsor Go to Local inventory ads.

Step 5Click Review setup statusnext to the country for which you want to set it up.

Select “Your product page experience”.

Select “Product pages without in-store availability”.

Follow the steps to request an inventory verification .

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