Is content that:
- enables users to participate in online, real-money gambling or any internet-based game where money or other items of value are paid or wagered in exchange for the opportunity to win real money or prizes based on the outcome of the game.
Examples: Online casinos or bookmakers, online lottery ticket or scratch card purchase, online sports betting, aggregator or affiliate sites that promote online gambling pages
Tips for understanding this restriction
In the images below, the examples on the right show what online gambling content might be. If ads appear on this content, they will have restricted ad demand. However, the examples on the left show educational material about online gambling content where ads can appear unrestricted.
