Use cases
The following use cases show common examples of how the BusReservation 
schema is used. Use these examples to ensure that your markup is properly structured.
Basic reservation confirmation
Embed the following markup in your email when you send a reservation confirmation.
The Google app will display the reservation details on the day of the journey and will notify the user of the time to leave to get to the bus stop on time (taking into account the transport mode, traffic etc). If you provide a check-in URL like in the example below, the Google app will display this to the user 24 hours prior to the trip to the user.
JSON-LD
 < scrip 
 t 
  
 t 
 ype= 
 "application/ld+json" 
> { 
  
 "@context" 
 : 
  
 "http://schema.org" 
 , 
  
 "@type" 
 : 
  
 "BusReservation" 
 , 
  
 "reservationNumber" 
 : 
  
 "123456" 
 , 
  
 "underName" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Person" 
 , 
  
 "name" 
 : 
  
 "John Smith" 
  
 }, 
  
 "reservationStatus" 
 : 
  
 "http://schema.org/ReservationConfirmed" 
 , 
  
 "reservationFor" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusTrip" 
 , 
  
 "busCompany" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Organization" 
 , 
  
 "name" 
 : 
  
 "Bolt NYC" 
  
 }, 
  
 "departureBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Port Authority, NYC" 
  
 }, 
  
 "departureTime" 
 : 
  
 "2017-01-04T12:30:00-05:00" 
 , 
  
 "arrivalBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Boston South Station" 
  
 }, 
  
 "arrivalTime" 
 : 
  
 "2017-01-04T17:10:00-05:00" 
  
 } 
 } 
< /scrip 
 t 
> 
 
Microdata
 < div 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusReservation" 
>  
< meta 
  
 itemprop 
 = 
 "reservationNumber" 
  
 content 
 = 
 "123456" 
 / 
>  
< div 
  
 itemprop 
 = 
 "underName" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Person" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "John Smith" 
 / 
>  
< / 
 div 
>  
< link 
  
 itemprop 
 = 
 "reservationStatus" 
  
 href 
 = 
 "http://schema.org/ReservationConfirmed" 
 / 
>  
< div 
  
 itemprop 
 = 
 "reservationFor" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusTrip" 
>  
< div 
  
 itemprop 
 = 
 "busCompany" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Organization" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Bolt NYC" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "departureBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Port Authority, NYC" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "departureTime" 
  
 content 
 = 
 "2017-01-04T12:30:00-05:00" 
 / 
>  
< div 
  
 itemprop 
 = 
 "arrivalBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Boston South Station" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "arrivalTime" 
  
 content 
 = 
 "2017-01-04T17:10:00-05:00" 
 / 
>  
< / 
 div 
>
< / 
 div 
> 
 
Boarding pass and ticket
In addition to a reservation confirmation you may trigger a Confirmation Card boarding pass in a separate email.
Confirmation cards can not only help the user get to the bus stop on time, but also surface the ticket to the user during the journey. For this, some additional fields need to be included in the markup. If there are additional fields required to board passengers, include them in the additionalTicketText 
field.
For tickets with no reserved seating, these fields are : numSeats 
, ticketNumber 
, ticketToken 
JSON-LD
 < scrip 
 t 
  
 t 
 ype= 
 "application/ld+json" 
> { 
  
 "@context" 
 : 
  
 "http://schema.org" 
 , 
  
 "@type" 
 : 
  
 "BusReservation" 
 , 
  
 "reservationNumber" 
 : 
  
 "123456" 
 , 
  
 "underName" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Person" 
 , 
  
 "name" 
 : 
  
 "John Smith" 
  
 }, 
  
 "reservationStatus" 
 : 
  
 "http://schema.org/ReservationConfirmed" 
 , 
  
 "reservationFor" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusTrip" 
 , 
  
 "busCompany" 
 : 
  
 "Bolt NYC" 
 , 
  
 "departureBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Port Authority, NYC" 
  
 }, 
  
 "departureTime" 
 : 
  
 "2017-01-04T12:30:00-05:00" 
 , 
  
 "arrivalBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Boston South Station" 
  
 }, 
  
 "arrivalTime" 
 : 
  
 "2017-01-04T17:10:00-05:00" 
  
 }, 
  
 "reservedTicket" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Ticket" 
 , 
  
 "underName" 
 : 
  
 "John Smith" 
 , 
  
 "ticketNumber" 
 : 
  
 "123XYZ" 
 , 
  
 "ticketToken" 
 : 
  
 "aztecCode:AB34" 
 , 
  
 "additionalTicketText" 
 : 
  
 "We recommend that you arrive at the station at least 30 minutes prior to your scheduled departure. Allow additional time if you need help with baggage or tickets." 
  
 } 
 } 
< /scrip 
 t 
> 
 
Microdata
 < div 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusReservation" 
>  
< meta 
  
 itemprop 
 = 
 "reservationNumber" 
  
 content 
 = 
 "123456" 
 / 
>  
< div 
  
 itemprop 
 = 
 "underName" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Person" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "John Smith" 
 / 
>  
< / 
 div 
>  
< link 
  
 itemprop 
 = 
 "reservationStatus" 
  
 href 
 = 
 "http://schema.org/ReservationConfirmed" 
 / 
>  
< div 
  
 itemprop 
 = 
 "reservationFor" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusTrip" 
>  
< meta 
  
 itemprop 
 = 
 "busCompany" 
  
 content 
 = 
 "Bolt NYC" 
 / 
>  
< div 
  
 itemprop 
 = 
 "departureBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Port Authority, NYC" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "departureTime" 
  
 content 
 = 
 "2017-01-04T12:30:00-05:00" 
 / 
>  
< div 
  
 itemprop 
 = 
 "arrivalBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Boston South Station" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "arrivalTime" 
  
 content 
 = 
 "2017-01-04T17:10:00-05:00" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "reservedTicket" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Ticket" 
>  
< meta 
  
 itemprop 
 = 
 "underName" 
  
 content 
 = 
 "John Smith" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "ticketNumber" 
  
 content 
 = 
 "123XYZ" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "ticketToken" 
  
 content 
 = 
 "aztecCode:AB34" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "additionalTicketText" 
  
 content 
 = 
 "We recommend that you arrive at the station at least 30 minutes prior to your scheduled departure. Allow additional time if you need help with baggage or tickets." 
 / 
>  
< / 
 div 
>
< / 
 div 
> 
 
For tickets with reserved seating, these fields are : seatNumber 
, seatingType 
, ticketNumber 
, ticketToken 
JSON-LD
 < scrip 
 t 
  
 t 
 ype= 
 "application/ld+json" 
> { 
  
 "@context" 
 : 
  
 "http://schema.org" 
 , 
  
 "@type" 
 : 
  
 "BusReservation" 
 , 
  
 "reservationNumber" 
 : 
  
 "123456" 
 , 
  
 "underName" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Person" 
 , 
  
 "name" 
 : 
  
 "John Smith" 
  
 }, 
  
 "reservationStatus" 
 : 
  
 "http://schema.org/ReservationConfirmed" 
 , 
  
 "reservationFor" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusTrip" 
 , 
  
 "busCompany" 
 : 
  
 "Bolt NYC" 
 , 
  
 "departureBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Port Authority, NYC" 
  
 }, 
  
 "departureTime" 
 : 
  
 "2017-01-04T12:30:00-05:00" 
 , 
  
 "arrivalBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Boston South Station" 
  
 }, 
  
 "arrivalTime" 
 : 
  
 "2017-01-04T17:10:00-05:00" 
  
 }, 
  
 "reservedTicket" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Ticket" 
 , 
  
 "underName" 
 : 
  
 "John Smith" 
 , 
  
 "ticketedSeat" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Seat" 
 , 
  
 "seatNumber" 
 : 
  
 "27B" 
 , 
  
 "seatingType" 
 : 
  
 "Coach" 
  
 }, 
  
 "ticketNumber" 
 : 
  
 "123XYZ" 
 , 
  
 "ticketToken" 
 : 
  
 "aztecCode:AB34" 
 , 
  
 "additionalTicketText" 
 : 
  
 "We recommend that you arrive at the station at least 30 minutes prior to your scheduled departure. Allow additional time if you need help with baggage or tickets." 
  
 } 
 } 
< /scrip 
 t 
> 
 
Microdata
 < div 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusReservation" 
>  
< meta 
  
 itemprop 
 = 
 "reservationNumber" 
  
 content 
 = 
 "123456" 
 / 
>  
< div 
  
 itemprop 
 = 
 "underName" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Person" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "John Smith" 
 / 
>  
< / 
 div 
>  
< link 
  
 itemprop 
 = 
 "reservationStatus" 
  
 href 
 = 
 "http://schema.org/ReservationConfirmed" 
 / 
>  
< div 
  
 itemprop 
 = 
 "reservationFor" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusTrip" 
>  
< meta 
  
 itemprop 
 = 
 "busCompany" 
  
 content 
 = 
 "Bolt NYC" 
 / 
>  
< div 
  
 itemprop 
 = 
 "departureBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Port Authority, NYC" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "departureTime" 
  
 content 
 = 
 "2017-01-04T12:30:00-05:00" 
 / 
>  
< div 
  
 itemprop 
 = 
 "arrivalBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Boston South Station" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "arrivalTime" 
  
 content 
 = 
 "2017-01-04T17:10:00-05:00" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "reservedTicket" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Ticket" 
>  
< meta 
  
 itemprop 
 = 
 "underName" 
  
 content 
 = 
 "John Smith" 
 / 
>  
< div 
  
 itemprop 
 = 
 "ticketedSeat" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Seat" 
>  
< meta 
  
 itemprop 
 = 
 "seatNumber" 
  
 content 
 = 
 "27B" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "seatingType" 
  
 content 
 = 
 "Coach" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "ticketNumber" 
  
 content 
 = 
 "123XYZ" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "ticketToken" 
  
 content 
 = 
 "aztecCode:AB34" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "additionalTicketText" 
  
 content 
 = 
 "We recommend that you arrive at the station at least 30 minutes prior to your scheduled departure. Allow additional time if you need help with baggage or tickets." 
 / 
>  
< / 
 div 
>
< / 
 div 
> 
 
Example with all supported fields
For reference, here is an example with all supported fields populated:
JSON-LD
 < scrip 
 t 
  
 t 
 ype= 
 "application/ld+json" 
> { 
  
 "@context" 
 : 
  
 "http://schema.org" 
 , 
  
 "@type" 
 : 
  
 "BusReservation" 
 , 
  
 "reservationNumber" 
 : 
  
 "123456" 
 , 
  
 "url" 
 : 
  
 "http://boltbus.com/view/123456" 
 , 
  
 "underName" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Person" 
 , 
  
 "name" 
 : 
  
 "John Smith" 
 , 
  
 "email" 
 : 
  
 "john@mail.com" 
  
 }, 
  
 "programMembership" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "ProgramMembership" 
 , 
  
 "memberNumber" 
 : 
  
 "12345" 
 , 
  
 "program" 
 : 
  
 "STA" 
  
 }, 
  
 "bookingAgent" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Organization" 
 , 
  
 "name" 
 : 
  
 "Bolt Bus NYC" 
 , 
  
 "url" 
 : 
  
 "http://boltbus.com/" 
  
 }, 
  
 "bookingTime" 
 : 
  
 "2013-01-14T13:05:00-05:00" 
 , 
  
 "modifiedTime" 
 : 
  
 "2013-03-14T13:05:00-05:00" 
 , 
  
 "confirmReservationUrl" 
 : 
  
 "http://boltbus.com/confirm?id=123456" 
 , 
  
 "cancelReservationUrl" 
 : 
  
 "http://boltbus.com/cancel?id=123456" 
 , 
  
 "modifyReservationUrl" 
 : 
  
 "http://boltbus.com/edit?id=123456" 
 , 
  
 "checkinUrl" 
 : 
  
 "http://boltbus.com/checkin?id=AB3XY2" 
 , 
  
 "reservationStatus" 
 : 
  
 "http://schema.org/ReservationConfirmed" 
 , 
  
 "reservationFor" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusTrip" 
 , 
  
 "name" 
 : 
  
 "?" 
 , 
  
 "busNumber" 
 : 
  
 "63" 
 , 
  
 "busName" 
 : 
  
 "Bolt Bus NY:Boston" 
 , 
  
 "busCompany" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Organization" 
 , 
  
 "name" 
 : 
  
 "Bolt NYC" 
  
 }, 
  
 "departureBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Port Authority, NYC" 
 , 
  
 "address" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "PostalAddress" 
 , 
  
 "streetAddress" 
 : 
  
 "625 8th Avenue" 
 , 
  
 "addressLocality" 
 : 
  
 "New York" 
 , 
  
 "addressRegion" 
 : 
  
 "NY" 
 , 
  
 "postalCode" 
 : 
  
 "10018" 
 , 
  
 "addressCountry" 
 : 
  
 "USA" 
  
 }, 
  
 "directions" 
 : 
  
 "Bus terminals are at floors 2-4 of the Port Authority building" 
  
 }, 
  
 "departureTime" 
 : 
  
 "2017-01-04T12:30:00-05:00" 
 , 
  
 "arrivalBusStop" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "BusStop" 
 , 
  
 "name" 
 : 
  
 "Boston South Station" 
 , 
  
 "address" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "PostalAddress" 
 , 
  
 "streetAddress" 
 : 
  
 "Summer St." 
 , 
  
 "addressLocality" 
 : 
  
 "Boston" 
 , 
  
 "addressRegion" 
 : 
  
 "MA" 
 , 
  
 "postalCode" 
 : 
  
 "02111" 
 , 
  
 "addressCountry" 
 : 
  
 "USA" 
  
 }, 
  
 "directions" 
 : 
  
 "Bus stops are at thewest side of the train station." 
  
 }, 
  
 "arrivalTime" 
 : 
  
 "2017-01-04T17:10:00-05:00" 
  
 }, 
  
 "reservedTicket" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Ticket" 
 , 
  
 "ticketNumber" 
 : 
  
 "123XYZ" 
 , 
  
 "downloadUrl" 
 : 
  
 "?" 
 , 
  
 "printUrl" 
 : 
  
 "?" 
 , 
  
 "ticketToken" 
 : 
  
 "qrCode:123456789" 
 , 
  
 "additionalTicketText" 
 : 
  
 "?" 
 , 
  
 "price" 
 : 
  
 "45.00" 
 , 
  
 "priceCurrency" 
 : 
  
 "USD" 
 , 
  
 "underName" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Person" 
 , 
  
 "name" 
 : 
  
 "Mary Smith" 
  
 }, 
  
 "ticketedSeat" 
 : 
  
 { 
  
 "@type" 
 : 
  
 "Seat" 
 , 
  
 "seatingType" 
 : 
  
 "Coach" 
 , 
  
 "seatNumber" 
 : 
  
 "27" 
 , 
  
 "seatRow" 
 : 
  
 "A" 
  
 } 
  
 } 
 } 
< /scrip 
 t 
> 
 
Microdata
 < div 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusReservation" 
>  
< meta 
  
 itemprop 
 = 
 "reservationNumber" 
  
 content 
 = 
 "123456" 
 / 
>  
< link 
  
 itemprop 
 = 
 "url" 
  
 href 
 = 
 "http://boltbus.com/view/123456" 
 / 
>  
< div 
  
 itemprop 
 = 
 "underName" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Person" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "John Smith" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "email" 
  
 content 
 = 
 "john@mail.com" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "programMembership" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/ProgramMembership" 
>  
< meta 
  
 itemprop 
 = 
 "memberNumber" 
  
 content 
 = 
 "12345" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "program" 
  
 content 
 = 
 "STA" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "bookingAgent" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Organization" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Bolt Bus NYC" 
 / 
>  
< link 
  
 itemprop 
 = 
 "url" 
  
 href 
 = 
 "http://boltbus.com/" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "bookingTime" 
  
 content 
 = 
 "2013-01-14T13:05:00-05:00" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "modifiedTime" 
  
 content 
 = 
 "2013-03-14T13:05:00-05:00" 
 / 
>  
< link 
  
 itemprop 
 = 
 "confirmReservationUrl" 
  
 href 
 = 
 "http://boltbus.com/confirm?id=123456" 
 / 
>  
< link 
  
 itemprop 
 = 
 "cancelReservationUrl" 
  
 href 
 = 
 "http://boltbus.com/cancel?id=123456" 
 / 
>  
< link 
  
 itemprop 
 = 
 "modifyReservationUrl" 
  
 href 
 = 
 "http://boltbus.com/edit?id=123456" 
 / 
>  
< link 
  
 itemprop 
 = 
 "checkinUrl" 
  
 href 
 = 
 "http://boltbus.com/checkin?id=AB3XY2" 
 / 
>  
< link 
  
 itemprop 
 = 
 "reservationStatus" 
  
 href 
 = 
 "http://schema.org/ReservationConfirmed" 
 / 
>  
< div 
  
 itemprop 
 = 
 "reservationFor" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusTrip" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "?" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "busNumber" 
  
 content 
 = 
 "63" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "busName" 
  
 content 
 = 
 "Bolt Bus NY:Boston" 
 / 
>  
< div 
  
 itemprop 
 = 
 "busCompany" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Organization" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Bolt NYC" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "departureBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Port Authority, NYC" 
 / 
>  
< div 
  
 itemprop 
 = 
 "address" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/PostalAddress" 
>  
< meta 
  
 itemprop 
 = 
 "streetAddress" 
  
 content 
 = 
 "625 8th Avenue" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "addressLocality" 
  
 content 
 = 
 "New York" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "addressRegion" 
  
 content 
 = 
 "NY" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "postalCode" 
  
 content 
 = 
 "10018" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "addressCountry" 
  
 content 
 = 
 "USA" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "directions" 
  
 content 
 = 
 "Bus terminals are at floors 2-4 of the Port Authority building" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "departureTime" 
  
 content 
 = 
 "2017-01-04T12:30:00-05:00" 
 / 
>  
< div 
  
 itemprop 
 = 
 "arrivalBusStop" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/BusStop" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Boston South Station" 
 / 
>  
< div 
  
 itemprop 
 = 
 "address" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/PostalAddress" 
>  
< meta 
  
 itemprop 
 = 
 "streetAddress" 
  
 content 
 = 
 "Summer St." 
 / 
>  
< meta 
  
 itemprop 
 = 
 "addressLocality" 
  
 content 
 = 
 "Boston" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "addressRegion" 
  
 content 
 = 
 "MA" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "postalCode" 
  
 content 
 = 
 "02111" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "addressCountry" 
  
 content 
 = 
 "USA" 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "directions" 
  
 content 
 = 
 "Bus stops are at thewest side of the train station." 
 / 
>  
< / 
 div 
>  
< meta 
  
 itemprop 
 = 
 "arrivalTime" 
  
 content 
 = 
 "2017-01-04T17:10:00-05:00" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "reservedTicket" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Ticket" 
>  
< meta 
  
 itemprop 
 = 
 "ticketNumber" 
  
 content 
 = 
 "123XYZ" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "downloadUrl" 
  
 content 
 = 
 "?" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "printUrl" 
  
 content 
 = 
 "?" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "ticketToken" 
  
 content 
 = 
 "qrCode:123456789" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "additionalTicketText" 
  
 content 
 = 
 "?" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "price" 
  
 content 
 = 
 "45.00" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "priceCurrency" 
  
 content 
 = 
 "USD" 
 / 
>  
< div 
  
 itemprop 
 = 
 "underName" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Person" 
>  
< meta 
  
 itemprop 
 = 
 "name" 
  
 content 
 = 
 "Mary Smith" 
 / 
>  
< / 
 div 
>  
< div 
  
 itemprop 
 = 
 "ticketedSeat" 
  
 itemscope 
  
 itemtype 
 = 
 "http://schema.org/Seat" 
>  
< meta 
  
 itemprop 
 = 
 "seatingType" 
  
 content 
 = 
 "Coach" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "seatNumber" 
  
 content 
 = 
 "27" 
 / 
>  
< meta 
  
 itemprop 
 = 
 "seatRow" 
  
 content 
 = 
 "A" 
 / 
>  
< / 
 div 
>  
< / 
 div 
>
< / 
 div 
> 
 
Test your markup
You can validate your markup using the Email Markup Tester Tool . Paste in your markup code and click the Validatebutton to scan the content and receive a report on any errors present.
Specification
Review the details of your email to see if any of these properties apply to your bus reservation. By marking up these additional properties you allow Google to display a much richer desciption of the bus reservation to the user.
| Property | Type | Description | 
|---|---|---|
|   
reservationNumber | Text | ( required) The number or id of the reservation. | 
|   
url | URL | Web page where reservation can be viewed. | 
|   
underName | Person or Organization | ( required) The passenger. | 
|   
 underName. 
name | Text | ( required) Name of the Person. | 
|   
 underName. 
email | Text | Email address. | 
|   
programMembership | ProgramMembership | Any membership in a frequent flyer, hotel loyalty program, etc. being applied to the reservation. | 
|   
 programMembership. 
memberNumber | Text | The identifier of the membership. | 
|   
 programMembership. 
program | Text | The name of the program. | 
|   
bookingAgent | Organization or Person | Booking agent or agency. Also accepts a string (e.g. ""). | 
|   
 bookingAgent. 
name | Text | Name of the agent/service. | 
|   
 bookingAgent. 
url | URL | Website of the agent/service. | 
|   
bookingTime | DateTime | Date the reservation was made. | 
|   
modifiedTime | DateTime | ( recommended for confirmation cards/Search Answers) Time the reservation was last modified. | 
|   
confirmReservationUrl | URL | Web page where reservation can be confirmed. | 
|   
cancelReservationUrl | URL | Web page where reservation can be cancelled. | 
|   
modifyReservationUrl | URL | ( recommended for confirmation cards/Search Answers) Web page where reservation can be modified. | 
|   
checkinUrl | URL | Webpage where the passenger can check in. | 
|   
reservationStatus | ReservationStatus | ( required) Current status of the reservation. | 
|   
reservationFor | BusTrip | ( required) Information about the bus trip. | 
|   
 reservationFor. 
name | Text | Name of the BusTrip. | 
|   
 reservationFor. 
busNumber | Text | e.g. 101. | 
|   
 reservationFor. 
busName | Text | e.g. Bolt Express. | 
|   
 reservationFor. 
busCompany | Organization | ( required) e.g. Bolt NYC. Also accepts a string (e.g. "Bolt NYC"). | 
|   
 reservationFor.busCompany. 
name | Text | ( required) Name of the Organization. | 
|   
 reservationFor. 
departureBusStop | BusStop or BusStation | ( required) Where the bus departs from. | 
|   
 reservationFor.departureBusStop. 
name | Text | ( required) Name of the BusStop. | 
|   
 reservationFor.departureBusStop. 
address | PostalAddress | Address of the departure bus stop / station. | 
|   
 reservationFor.departureBusStop.address. 
streetAddress | Text | ( recommended for confirmation cards/Search Answers) Street address of departure bus stop / station. | 
|   
 reservationFor.departureBusStop.address. 
addressLocality | Text | ( recommended for confirmation cards/Search Answers) Locality (e.g. city) of departure bus stop / station. | 
|   
 reservationFor.departureBusStop.address. 
addressRegion | Text | ( recommended for confirmation cards/Search Answers) Region (e.g. State) of departure bus stop / station. | 
|   
 reservationFor.departureBusStop.address. 
postalCode | Text | ( recommended for confirmation cards/Search Answers) Postal code of departure bus stop / station. | 
|   
 reservationFor.departureBusStop.address. 
addressCountry | Text or Country | ( recommended for confirmation cards/Search Answers) Country of departure bus stop / station. | 
|   
 reservationFor.departureBusStop. 
directions | Text | Directions to the bus stop. | 
|   
 reservationFor. 
departureTime | DateTime | ( required) Bus departure time. | 
|   
 reservationFor. 
arrivalBusStop | BusStop or BusStation | ( required) Where the bus arrives at. | 
|   
 reservationFor.arrivalBusStop. 
name | Text | ( required) Name of the BusStop. | 
|   
 reservationFor.arrivalBusStop. 
address | PostalAddress | Address of the arrival bus stop / station. | 
|   
 reservationFor.arrivalBusStop.address. 
streetAddress | Text | ( recommended for confirmation cards/Search Answers) Street address of arrival bus stop / station. | 
|   
 reservationFor.arrivalBusStop.address. 
addressLocality | Text | ( recommended for confirmation cards/Search Answers) Locality (e.g. city) of arrival bus stop / station. | 
|   
 reservationFor.arrivalBusStop.address. 
addressRegion | Text | ( recommended for confirmation cards/Search Answers) Region (e.g. State) of arrival bus stop / station. | 
|   
 reservationFor.arrivalBusStop.address. 
postalCode | Text | ( recommended for confirmation cards/Search Answers) Postal code of arrival bus stop / station. | 
|   
 reservationFor.arrivalBusStop.address. 
addressCountry | Text or Country | ( recommended for confirmation cards/Search Answers) Country of arrival bus stop / station. | 
|   
 reservationFor.arrivalBusStop. 
directions | Text | Directions to the bus stop. | 
|   
 reservationFor. 
arrivalTime | DateTime | ( required) Bus arrival time. | 
|   
reservedTicket | Ticket | Ticket information. | 
|   
 reservedTicket. 
ticketNumber | Text | The number or id of the ticket. | 
|   
 reservedTicket. 
downloadUrl | URL | . | 
|   
 reservedTicket. 
printUrl | URL | . | 
|   
 reservedTicket. 
ticketToken | Text or URL | If the barcode image is hosted on your site, the value of the field is URL of the image, or a barcode or QR URI, such as "barcode128:AB34" (ISO-15417 barcodes), "qrCode:AB34" (QR codes), "aztecCode:AB34" (Aztec codes), "barcodeEAN:1234" (EAN codes) and "barcodeUPCA:1234" (UPCA codes). | 
|   
 reservedTicket. 
additionalTicketText | Text | Additional explanatory text about the ticket. | 
|   
 reservedTicket. 
price | Text | Total price of the ticket. | 
|   
 reservedTicket. 
priceCurrency | Text | The currency (in 3-letter ISO 4217 format) of the ticket's price. | 
|   
 reservedTicket. 
underName | Person or Organization | The Person or Organization the ticket is for. | 
|   
 reservedTicket.underName. 
name | Text | Name of the Person. | 
|   
 reservedTicket. 
ticketedSeat | Seat | The location of the reserved seat (e.g., 27B). . | 
|   
 reservedTicket.ticketedSeat. 
seatingType | Text | The type/class of the seat. | 
|   
 reservedTicket.ticketedSeat. 
seatNumber | Text | The location of the reserved seat. | 
|   
 reservedTicket.ticketedSeat. 
seatRow | Text | The row location of the reserved seat. | 

