The rapper, who was rumored to be in attendance heading into the first-round game, came out of the tunnel at Oklahoma Memorial Stadium at the start of the fourth quarter to the opening lyrics of "Many Men." TheSoonersthen proceeded to break their scoring drought with a 37-yard touchdown pass fromJohn Mateeron the first play of the quarter to make it a three-point game against theCrimson Tide.
Here's what to know on why 50 Cent is in attendance at Oklahoma-Alabamain the College Football Playoff:
The Sooner Schooner takes the field prior to the game against the Alabama Crimson Tide during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Stacy Revere, Getty Images)
A general view of the inside of the stadium prior to the game between the Alabama Crimson Tide and the Oklahoma Sooners during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Stacy Revere, Getty Images)
Tory Blaylock #6 of the Oklahoma Sooners hurdles Justin Jefferson #10 of the Alabama Crimson Tide during the first quarter during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
John Mateer #10 of the Oklahoma Sooners is hit by Deontae Lawson #0 of the Alabama Crimson Tide during the first quarter during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
John Mateer #10 of the Oklahoma Sooners runs the ball for touchdown during the first quarter against the Alabama Crimson Tide during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
Head coach Kalen Deboer of the Alabama Crimson Tide speaks with head coach Brent Venables of the Oklahoma Sooners prior to the 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
1/6
See the best photos from Oklahoma vs Alabama in CFP first round
The Sooner Schooner takes the field prior to the game against the Alabama Crimson Tide during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Stacy Revere, Getty Images)
1/6
See the best photos from Oklahoma vs Alabama in CFP first round
The Sooner Schooner takes the field prior to the game against the Alabama Crimson Tide during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Stacy Revere, Getty Images)
2/6
See the best photos from Oklahoma vs Alabama in CFP first round
A general view of the inside of the stadium prior to the game between the Alabama Crimson Tide and the Oklahoma Sooners during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Stacy Revere, Getty Images)
3/6
See the best photos from Oklahoma vs Alabama in CFP first round
Tory Blaylock #6 of the Oklahoma Sooners hurdles Justin Jefferson #10 of the Alabama Crimson Tide during the first quarter during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
4/6
See the best photos from Oklahoma vs Alabama in CFP first round
John Mateer #10 of the Oklahoma Sooners is hit by Deontae Lawson #0 of the Alabama Crimson Tide during the first quarter during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
5/6
See the best photos from Oklahoma vs Alabama in CFP first round
John Mateer #10 of the Oklahoma Sooners runs the ball for touchdown during the first quarter against the Alabama Crimson Tide during 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
6/6
See the best photos from Oklahoma vs Alabama in CFP first round
Head coach Kalen Deboer of the Alabama Crimson Tide speaks with head coach Brent Venables of the Oklahoma Sooners prior to the 2025 College Football Playoff First Round Game at Gaylord Family Oklahoma Memorial Stadium on December 19, 2025 in Norman, Oklahoma.
(Brian Bahr, Getty Images)
Why is 50 Cent at Oklahoma-Alabama CFP game?
TheSoonersbrought in 50 Cent to perform "Many Men" at the start of the fourth quarter, which has become a tradition at Oklahoma home games in the last few weeks.
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As noted by OU Daily,Oklahoma's student newspaper, the stadium tradition started during theSooners'Nov. 22 home game againstMissouri. At that game, the Sooners debuted a new hype video set to "Many Men," and it has stuck since.
