Based in Fairfield, Conn., Optima Group is a strategic consulting, marketing and creative services company. It has been operational since 1979, offering a wide array of services, such as merger, acquisition and joint venture assistance, customer analysis, product development, new product/business launches, marketing plans, internal motivation, brand identity, web site design, direct mail and many more. Some clients of Optima Group are Bank of America, First Security Corporation, Charles Schwab and Company Inc. and State Street Research and Management.
