Fans loving Timothée Chalamet's 'emotional' FIFA World Cup ad with Lionel Messi, Bad Bunny appeared first on ClutchPoints . Add ClutchPoints as a Preferred Source by clicking here .
FIFA and Adidas have now released the new ad campaign featuring Timothée Chalamet with Bad Bunny, Lionel Messi , and other soccer stars from all around the world. The campaign begins with Chalamet calling Bunny and saying, "What do I know about soccer? Nothing. I know about football, Benito. Football" before proceeding to assemble his "dream team."
With the 2026 FIFA World Cup on the horizon, Adidas has unveiled its newest worldwide soccer campaign . The advertisement features prominent figures from the worlds of soccer, music, and cinema.
The cinematic short film featurea film star Timothée Chalamet alongside soccer icons including Messi, Sir David Beckham , Zinedine Zidane, Jude Bellingham , Lamine Yamal , and Trinity Rodman . The ad features several other current soccer stars from Europe alongside Bad Bunny, who also makes an appearance as Adidas continues to merge sport with wider culture and entertainment.
The advert focuses on the grassroots of soccer culture itself. Set across local pitches, cages, and inner-city kickabouts. Set in New York, the promotion features a trio of local soccer players, Isaak, Ruthie, and Clive, who rise to prominence after defeating David Beckham, Alessandro Del Piero, and Zinedine Zidane in the early 2000s during their prime. And to soccer fans' delight, three iconic versions of Beckham are shown: Buzzcut Beckham, blonde Beckham, and even Mohawk Beckham. This footage of the film was possibly created using AI, although it remains unconfirmed.
The ad then continues to show how Chalamet assembles a team of Bellingham, Yamal, and Rodman to defeat the local trio. While the ad campaign for the upcoming FIFA World Cup set in the USA, Mexico , and Canada also features a dramatic and iconic El Clásico rivalry reference. Bellingham, who represents Real Madrid , and Barcelona 's Yamal share a rough chemistry on the screen, similar to their on-field rivalry.
The campaign is a segment of Adidas's comprehensive "You Got This" strategy, fostering individuality, self-expression, and freedom in sports. Despite this year's World Cup setting in the USA, throughout the advert, the sport is referred to as football instead of soccer.
Soccer fans get emotional over FIFA X Adidas' new World Cup advertisement
Moments after the advert dropped, fans on the internet started going bonkers over it. Featuring several legends, the promotional campaign hit every nostalgia spot in a soccer fan's mind, making them emotional.
"S**t brought a tear to my eye — beautiful work," wrote one fan. "Most random linkup ever. This will be one of the classic ads that we look back after a few years. Just like the Nike one, class ad Adidas," commented another fan. While one more fan labeled the advert as "absolute cinema." One more fan commented, "Adidas said: forget Hollywood, we're making football cinema. This is insane." Turning the whole affair emotional, another fan wrote, "Absolute legends. Getting emotional seeing the veterans back!"
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