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Indiana RB Roman Hemby Announces Career News Before Oregon Game
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- Indiana RB Roman Hemby Announces Career News Before Oregon Game
Roman Hemby and the No. 1 seed Indiana Hoosiers take on the No. 5 Oregon Ducks in the Peach Bowl on Friday. They're looking to stay hot after defeating the No. 9 Alabama Crimson Tide 38-3 in the Rose Bowl.
Hemby has been a big piece to the Hoosiers' success during a 14-0 season. In his first season in Bloomington, he has carried the ball 194 times for 1,007 yards (both team highs) and seven touchdowns. He also has 14 receptions for 160 yards.
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His production has put the Hoosiers in a position to compete for their first national championship in program history .
Indiana Hoosiers running back Roman Hemby (1).Jeffrey Becker-Imagn Images
As Indiana continues to win, Hemby's popularity and personal brand continue to grow. That's especially true when it comes to Name, Image and Likeness (NIL) licensing. On Thursday, a day before playing Oregon, Hemby announced a new NIL partnership with The GLD Shop.
"@r_h3mby iced out his o-line for the @cfapeachbowl," a joint Instagram post between Hemby and The GLD Shop read.
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This isn't the first NIL opportunity the running back has taken advantage of. He also promotes custom merch with MyPlayer and previously revealed a partnership with Urban Station Apartments .
However, as a redshirt senior, this is Hemby's final year of eligibility, meaning time is running out to cash in on more NIL deals. Damian Parson of Bleacher Report gives him a fifth-round grade in the 2026 NFL Draft.
With this partnership announced, Hemby prepares to face an Oregon defense that ranks 19th in rushing yards allowed per game ( 110.8 ). In the first meeting between the Hoosiers and Ducks on Oct. 11, a 30-20 Indiana win, Hemby rushed for 70 yards and scored a pair of touchdowns.
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Kickoff is 7:30 p.m. ET Friday at Mercedes-Benz Stadium, airing on ESPN and streaming on the ESPN app.
Related: Oregon QB Dante Moore Announces NIL Update Before Indiana Game
This story was originally published by Athlon Sports on Jan 8, 2026, where it first appeared in the College Football section. Add Athlon Sports as a Preferred Source by clicking here.
