Lucchese, Parker McCollum Partner on Second Collection
- Country singer Parker McCollum recently debuted his Lucchese x Parker McCollum: The Encore collection at the Houston Livestock Show and Rodeo, featuring four men’s boots and other apparel and accessories.
As a Texas native, it was always a goal for country singer Parker McCollum to perform at the Houston Livestock Show and Rodeo, one of the state's most popular yearly events that generated $597 million in total economic activity last year.
McCollum managed to attain that goal in 2022 when he made his debut at the rodeo in front of 73,000 people, a feat he has repeated every year since then.
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So it's no surprise that McCollum and Lucchese Bootmaker, who have had a partnership since 2022 , opted to reveal their latest collection on Friday, ahead of his evening performance at the rodeo.
"I couldn't think of a better way to announce this collection in my hometown — while doing what I love and performing in front of thousands of fans," he said. "The Houston Rodeo has a special place in my heart."
Lucchese x Parker McCollum: The Encore collection, which will be available on June 13, is the second for the partners. It will feature four men's boots, including the sold-out Evening Patriot, the Hollywood Gold in two new colorways, as well as the debut of The Limestone Kid.
The Evening Patriot boot from the Lucchese x Parker McCollum collection.
The Evening Patriot, the collection's signature boot, is a tribute to the military and veterans. It features navy suede caiman vamps and wheat goat quarters with five inlaid red roses. The Hollywood Gold will now be offered in tobacco and purple or platinum and merlot. It is named after a champion cutting horse and features ostrich vamps, goat quarters and roses stitched into the leather.
The new Limestone Kid pays tribute to McCollum's 2015 album of the same name and is made from caiman vamps and goat quarters and also include an inlay of roses.
The hats are offered in either black or white.
In addition to footwear, the collaboration features apparel and accessories including two Pima cotton T-shirts in black or white, one long-sleeve and one short-sleeve button-down shirt with pearl snaps, and two caps, one in black with gray script and the other in white with blue script. With every purchase of the hat, a portion of the proceeds will be donated to McCollum's charity, The Ruger Fund, which supports a variety of charitable organizations.
"Parker is more than just a collaborator — he's part of the Lucchese family," said Doug Kindy, president of Lucchese. "His deep appreciation for Western heritage and unwavering commitment to authenticity align seamlessly with our brand. After the overwhelming success of the first collection, we are honored to continue this journey together creating boots that embody the craftsmanship, storytelling, and tradition that both Parker and Lucchese value."
"The best way I can describe my partnership with Lucchese over the past few years is that it has truly felt like home, and home is everything," McCollum added. "It means the world to me and plays a huge part not only in my music, but also in who I am as a whole. Home is a place where you feel seen and understood, and it's something Lucchese and I have really connected on."
The Encore collection will be available for purchase at select Lucchese retail locations and online.
McCollum's most recent single is "What Kinda Man," and follows his fourth consecutive number-one, "Burn it Down," which was nominated for Song of the Year at the Country Music Association Awards last year. The singer and his wife, Hallie Ray Light, welcomed their first child, Major Vancey Tyler McCollum, in August 2024.
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