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Announcements ·
Introducing Enhanced Gen AI Features and Other Tools to Help Build Your Business
We're launching enhanced generative AI features for advertisers, such as full image and text generation, and introducing additional tools and services to help businesses like yours grow.
Announcements ·
New AI-Powered Tools for Advertisers to Boost Performance with Creators and Reels
We’re announcing new ways for advertisers to drive performance with creator content, AI-powered campaign creative and delivery, and Reminder ads on Reels.
Announcements ·
Performance Talks: Superbolt CEO Vincent Bourzeix on growth strategies for consumer brands
Vincent Bourzeix, CEO of Superbolt, shares insights on ad performance strategies in the latest Performance Talks episode.
Announcements ·
Join Meta IAB NewFronts 2024
Join Meta at IAB NewFronts 2024 to hear top execs and industry leaders discuss how brands are unlocking the power of Reels, AI-powered solutions and creators. Register now!
Announcements ·
More Ways to Reach Customers Through Video, AI-Powered Tools and Improved Ad Formats
Today we’re introducing new AI-powered tools that provide more information to people at the moment of discovery to give them the confidence to make a purchase after seeing an ad.
Announcements ·
Performance Spotlight: Using Advanced Analytics to measure Lowe’s One Roof Media Network
Performance Spotlight: Using Advanced Analytics to measure Lowe’s One Roof Media Network
Announcements ·
Performance Talks: Ask Me Anything with Nicola Mendelsohn
In this special edition of Performance Talks we caught up with Nicola Mendelsohn, Vice President of Meta’s Global Business Group, to grab a coffee
Announcements ·
New Ways for Small Businesses to Boost and Avoid Apple Service Fees
Small businesses that boost posts on Facebook and Instagram can avoid a 30% Apple service fee by following these tips.
Tips ·
Meta launches Engaged-view to help advertisers drive more video insights and performance.
Meta introduces Engaged-view attribution setting to optimize video ad performance and drive more insights for advertisers.
Announcements ·
Meta makes it easier for businesses to protect their brands with new IP reporting center and updates to protection tools
Meta is taking significant strides to safeguard businesses across its platforms with the introduction of an updated Brands Rights Protection and a new IP reporting center.
Announcements ·
Introducing Creator Management Tools: A Way to Manage Creators At Scale
We’re announcing the launch of Creators Management Tools, a centralized tool for agencies and creators to manage their relationships on the Facebook platform.
Announcements ·
Performance Talks: 2024 predictions and trends
In this blog post, we discuss the top trends that will shape digital advertising performance in 2024, as predicted by leaders at Meta. These trends include the use of messaging, native creative for Reels, and the integration of AI tools to drive better campaign performance.
More from Meta for Business
Tips ·
Meta launches Engaged-view to help advertisers drive more video insights and performance.
Meta introduces Engaged-view attribution setting to optimize video ad performance and drive more insights for advertisers.
Announcements ·
New tools to help advertisers this first AI-powered holiday season
We’re announcing bid multipliers and budget scheduling to give advertisers more control over their campaigns and expanding access to tools that help drive purchases on FB and IG.
Tips ·
Unlock your business’s full potential with the new Performance 5
We're introducing updates to the Performance 5 best practices to help businesses take advantage of our ongoing investments in AI, Reels and new ad formats in time for the holidays.
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