AdsApp.​ProductAd

  • This page describes a Google Ads product ad entity and its available methods.

  • You can apply, remove, and select labels for a product ad.

  • Methods are available to enable, pause, and remove a product ad.

  • You can retrieve the associated ad group, campaign, and various identifying details of a product ad.

  • Stats for a product ad can be obtained for predefined or custom date ranges.

Represents a Google Ads product ad.

See the help center for more information on product ads.

Methods:

Member Type Description
void Applies a label to the product ad.
void Enables the product ad.
AdsApp.ShoppingAdGroup Returns the shopping ad group to which this product ad belongs.
AdsApp.ShoppingCampaign Returns the shopping campaign to which this product ad belongs.
String Returns the type of this entity as a String , in this case, "ProductAd" .
String Returns the ID of the product ad.
String Returns the resource name of the product ad.
AdsApp.Stats Returns stats for the specified date range.
AdsApp.Stats Returns stats for the specified custom date range.
String Returns the type of the ad.
boolean Returns true if the product ad is enabled.
boolean Returns true if the product ad specifies mobile device preference or false otherwise.
boolean Returns true if the product ad is paused.
AdsApp.LabelSelector Creates a selector of all labels applied to the product ad.
void Pauses the product ad.
void Removes the product ad.
void Removes a label from the product ad.

applyLabel(name)

Applies a label to the product ad. name of the label is case-sensitive. Operation will fail if the label with the specified name does not already exist in the account.

Note that the product ad cannot have more than 50 labels.

Returns nothing.

Arguments:

Name Type Description
name
String Name of the label to apply.

enable()

Enables the product ad.

Returns nothing.

getAdGroup()

Returns the shopping ad group to which this product ad belongs.

Return values:

Type Description
AdsApp.ShoppingAdGroup The shopping ad group to which this product ad belongs.

getCampaign()

Returns the shopping campaign to which this product ad belongs.

Return values:

Type Description
AdsApp.ShoppingCampaign The shopping campaign to which this product ad belongs.

getEntityType()

Returns the type of this entity as a String , in this case, "ProductAd" .

Return values:

Type Description
String Type of this entity: "ProductAd" .

getId()

Returns the ID of the product ad.

Ad IDs may be shared across ad groups. In order to uniquely identify one ad, one must specify both its ad group ID and its creative ID.

Return values:

Type Description
String The ID of the product ad.

getResourceName()

Returns the resource name of the product ad.

Return values:

Type Description
String The resource name of the product ad.

getStatsFor(dateRange)

Returns stats for the specified date range. Supported values:

TODAY, YESTERDAY, LAST_7_DAYS, THIS_WEEK_SUN_TODAY, LAST_WEEK, LAST_14_DAYS, LAST_30_DAYS, LAST_BUSINESS_WEEK, LAST_WEEK_SUN_SAT, THIS_MONTH, LAST_MONTH, ALL_TIME .

Example:

 var 
  
 stats 
  
 = 
  
 productAd 
 . 
 getStatsFor 
 ( 
 "THIS_MONTH" 
 ); 

Arguments:

Name Type Description
dateRange
String Date range for which the stats are requested.

Return values:

Type Description
AdsApp.Stats The stats for the specified date range.

getStatsFor(dateFrom, dateTo)

Returns stats for the specified custom date range. Both parameters can be either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD form. For instance, March 24th, 2013 is represented as either {year: 2013, month: 3, day: 24} or "20130324" . The date range is inclusive on both ends, so forDateRange("20130324", "20130324") defines a range of a single day.

Arguments:

Name Type Description
dateFrom
Object Start date of the date range. Must be either a string in YYYYMMDD form, or an object with year , month and day properties.
dateTo
Object End date of the date range. Must be either a string in YYYYMMDD form, or an object with year , month and day properties.

Return values:

Type Description
AdsApp.Stats The stats for the specified date range.

getType()

Returns the type of the ad. For product ads, this is PRODUCT_AD .

Return values:

Type Description
String The type of the ad.

isEnabled()

Returns true if the product ad is enabled.

Return values:

Type Description
boolean true if the product ad is enabled.

isMobilePreferred()

Returns true if the product ad specifies mobile device preference or false otherwise.

Return values:

Type Description
boolean Whether the product ad is mobile-preferred.

isPaused()

Returns true if the product ad is paused.

Return values:

Type Description
boolean true if the product ad is paused.

labels()

Creates a selector of all labels applied to the product ad.

Return values:

Type Description
AdsApp.LabelSelector Selector of all labels applied to the product ad.

pause()

Pauses the product ad.

Returns nothing.

remove()

Removes the product ad.

Returns nothing.

removeLabel(name)

Removes a label from the product ad. name of the label is case-sensitive. Operation will fail if the label with the specified name does not already exist in the account.

Returns nothing.

Arguments:

Name Type Description
name
String Name of the label.
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