AdsApp.​SitelinkBuilder

  • AdsApp.SitelinkBuilder is used to create new Sitelink objects with required fields like final URL and link text.

  • Optional fields like descriptions, dates, and mobile preferences can be set using with methods on the builder.

  • The build() method creates a SitelinkOperation which can be checked for success and to retrieve the created sitelink or any errors.

  • Various methods like withCustomParameters , withSchedules , and withTrackingTemplate allow for detailed configuration of the sitelink.

Builder for Sitelink objects.

Example usage:

 // 
  
 Create 
  
 a 
  
 sitelink 
  
 builder 
 . 
 var 
  
 sitelinkBuilder 
  
 = 
  
 AdsApp 
 . 
 extensions 
 () 
 . 
 newSitelinkBuilder 
 (); 
 // 
  
 Create 
  
 a 
  
 sitelink 
  
 operation 
 . 
 var 
  
 sitelinkOperation 
  
 = 
  
 sitelinkBuilder 
  
 . 
 withFinalUrl 
 ( 
 "http://www.example.com/join" 
 ) 
  
 // 
  
 required 
  
 . 
 withLinkText 
 ( 
 "Join us now" 
 ) 
  
 // 
  
 required 
  
 . 
 withMobilePreferred 
 ( 
 true 
 ) 
  
 // 
  
 optional 
  
 . 
 build 
 (); 
 // 
  
 Optional 
 : 
  
 examine 
  
 the 
  
 outcome 
 . 
  
 The 
  
 call 
  
 to 
  
 isSuccessful 
 () 
 // 
  
 will 
  
 block 
  
 until 
  
 the 
  
 operation 
  
 completes 
 . 
 if 
  
 ( 
 sitelinkOperation 
 . 
 isSuccessful 
 ()) 
  
 { 
  
 // 
  
 Get 
  
 the 
  
 result 
 . 
  
 var 
  
 sitelink 
  
 = 
  
 sitelinkOperation 
 . 
 getResult 
 (); 
 } 
  
 else 
  
 { 
  
 // 
  
 Handle 
  
 the 
  
 errors 
 . 
  
 var 
  
 errors 
  
 = 
  
 sitelinkOperation 
 . 
 getErrors 
 (); 
 } 

Methods:

Member Type Description
AdsApp.SitelinkOperation Creates a Sitelink .
AdsApp.SitelinkBuilder Sets the custom parameters of the new sitelink to the specified value.
AdsApp.SitelinkBuilder Sets the first description line of the new sitelink description to the specified value.
AdsApp.SitelinkBuilder Sets the second description line of the new sitelink description to the specified value.
AdsApp.SitelinkBuilder Sets the sitelink's end date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format.
AdsApp.SitelinkBuilder Sets the final URL of the new sitelink to the specified value.
AdsApp.SitelinkBuilder Sets the final URL suffix of the new sitelink to the specified value.
AdsApp.SitelinkBuilder Sets the link text of the new sitelink to the specified value.
AdsApp.SitelinkBuilder Sets the mobile final URL of the new sitelink to the specified value.
AdsApp.SitelinkBuilder Sets the sitelink's device preference to mobile or clears it.
AdsApp.SitelinkBuilder Sets the sitelink scheduling.
AdsApp.SitelinkBuilder Sets the sitelink's start date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format.
AdsApp.SitelinkBuilder Sets the tracking template of the new sitelink to the specified value.

build(buildLegacy)

Creates a Sitelink . Returns a SitelinkOperation that can be used to get the new sitelink (or access any associated errors if creation failed).

Defaults to building the type of sitelink that is currently serving. If there are upgraded sitelinks, then an upgraded sitelink will be built by default. If there are only legacy sitelinks, then a legacy sitelink will be built by default. If there are neither, then an upgraded sitelink will be built by default.

Arguments:

Name Type Description
buildLegacy
boolean If true , builds a legacy sitelink. If false , builds an upgraded sitelink. If unspecified, defaults to building whichever type is currently serving.

Return values:

Type Description
AdsApp.SitelinkOperation The associated sitelink operation.

withCustomParameters(customParameters)

Sets the custom parameters of the new sitelink to the specified value.

Custom parameters enable you to create your own ValueTrack parameters that you can assign your own IDs to.

The name of a custom parameter can contain only alphanumeric characters, and custom parameter values may not contain white space. When referring to the custom parameter in final URLs and tracking template, you should surround the custom parameter in braces, and prefix an underscore to its name, e.g. {_param} .

You can have up to 8 custom parameters for an entity. The key and value must not exceed 16 and 200 bytes respectively.

Custom parameters specified at a lower level entity will override the setting specified at a higher level entity, e.g., setting custom parameters at the ad group level overrides the setting at the campaign level, and custom parameters specified at the ad level override the setting at the ad group level.

See Using Upgraded URLs for more information.

Arguments:

Name Type Description
customParameters
Object The custom parameters of the sitelink as a map of the following form: {key1: 'value1', key2: 'value2', key3: 'value3'} .

Return values:

Type Description
AdsApp.SitelinkBuilder The sitelink builder with the specified custom parameters.

withDescription1(description1)

Sets the first description line of the new sitelink description to the specified value.

Arguments:

Name Type Description
description1
String The first description line.

Return values:

Type Description
AdsApp.SitelinkBuilder Sitelink builder with the specified description line 1.

withDescription2(description2)

Sets the second description line of the new sitelink description to the specified value.

Arguments:

Name Type Description
description2
String The second description line.

Return values:

Type Description
AdsApp.SitelinkBuilder Sitelink builder with the specified description line 2.

withEndDate(date)

Sets the sitelink's end date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format. This field is optional.

For instance, sitelinkBuilder.withEndDate("20130503"); is equivalent to sitelinkBuilder.withEndDate({year: 2013, month: 5, day: 3}); .

The change will fail and report an error if:

  • the given date is invalid (e.g., {year: 2013, month: 5, day: 55} ),
  • the start date now comes after the end date, or
  • it's a date in the past

Arguments:

Name Type Description
date
Object The new sitelink end date.

Return values:

Type Description
AdsApp.SitelinkBuilder A sitelink builder with the specified end date.

withFinalUrl(finalUrl)

Sets the final URL of the new sitelink to the specified value.

The final URL represents the actual landing page for your sitelink. The final URL must be the URL of the page that the user ends up on after clicking on your ad, once all the redirects have taken place.

See Using Upgraded URLs for more information. Final URLs are required.

Arguments:

Name Type Description
finalUrl
String The final URL for the sitelink.

Return values:

Type Description
AdsApp.SitelinkBuilder The sitelink builder with the specified final URL.

withFinalUrlSuffix(suffix)

Sets the final URL suffix of the new sitelink to the specified value.

When parallel tracking is enabled, the final URL suffix gets appended to the final URL.

Arguments:

Name Type Description
suffix
String The final URL suffix to set on the sitelink.

Return values:

Type Description
AdsApp.SitelinkBuilder The sitelink builder with the specified final URL suffix.

withLinkText(linkText)

Sets the link text of the new sitelink to the specified value. This field is required.

Arguments:

Name Type Description
linkText
String The link text.

Return values:

Type Description
AdsApp.SitelinkBuilder Sitelink builder with the specified link text.

withMobileFinalUrl(mobileFinalUrl)

Sets the mobile final URL of the new sitelink to the specified value.

The mobile final URL represents the actual landing page for your sitelink on a mobile device. The final mobile URL must be the URL of the page that the user ends up on after clicking on your ad on a mobile device, once all the redirects have taken place.

See Using Upgraded URLs for more information.

Arguments:

Name Type Description
mobileFinalUrl
String The mobile final URL for the sitelink.

Return values:

Type Description
AdsApp.SitelinkBuilder The sitelink builder with the specified final URL.

withMobilePreferred(isMobilePreferred)

Sets the sitelink's device preference to mobile or clears it. This field is optional and defaults to false .

Arguments:

Name Type Description
isMobilePreferred
boolean Whether or not this sitelink should be mobile preferred. If true is passed in, device preference will be set to mobile. If false is passed in, device preference will be set to none.

Return values:

Type Description
AdsApp.SitelinkBuilder A sitelink builder with the specified mobile preference.

withSchedules(schedules)

Sets the sitelink scheduling. Scheduling of a sitelink allows you to control the days of week and times of day during which the sitelink will show alongside your ads.

Passing in an empty array clears the scheduling field, causing the sitelink to run at all times.

The following example sets the sitelink to run on Mondays and Tuesday from 8:00 to 11:00.

  
 var 
  
 mondayMorning 
  
 = 
  
 { 
  
 dayOfWeek 
 : 
  
 "MONDAY" 
 , 
  
 startHour 
 : 
  
 8 
 , 
  
 startMinute 
 : 
  
 0 
 , 
  
 endHour 
 : 
  
 11 
 , 
  
 endMinute 
 : 
  
 0 
  
 }; 
  
 var 
  
 tuesdayMorning 
  
 = 
  
 { 
  
 dayOfWeek 
 : 
  
 "TUESDAY" 
 , 
  
 startHour 
 : 
  
 8 
 , 
  
 startMinute 
 : 
  
 0 
 , 
  
 endHour 
 : 
  
 11 
 , 
  
 endMinute 
 : 
  
 0 
  
 }; 
 sitelinkBuilder 
 . 
 withSchedules 
 ([ 
 mondayMorning 
 , 
  
 tuesdayMorning 
 ]); 

Arguments:

Name Type Description
schedules
AdsApp.ExtensionSchedule[] The new sitelink schedules.

Return values:

Type Description
AdsApp.SitelinkBuilder A sitelink builder with the specified schedules.

withStartDate(date)

Sets the sitelink's start date from either an object containing year, month, and day fields, or an 8-digit string in YYYYMMDD format. This field is optional.

For instance, sitelinkBuilder.withStartDate("20130503"); is equivalent to sitelinkBuilder.withStartDate({year: 2013, month: 5, day: 3}); .

The change will fail and report an error if:

  • the given date is invalid (e.g., {year: 2013, month: 5, day: 55} ),
  • the given date is after the sitelink's end date,

Arguments:

Name Type Description
date
Object The new sitelink start date.

Return values:

Type Description
AdsApp.SitelinkBuilder A sitelink builder with the specified start date.

withTrackingTemplate(trackingTemplate)

Sets the tracking template of the new sitelink to the specified value.

You can optionally use the tracking template to specify additional tracking parameters or redirects. Google Ads will use this template to assemble the actual destination URL to associate with the ad.

A tracking template specified at a lower level entity will override the setting specified at a higher level entity, e.g., a tracking template set at the ad group level overrides the setting at the campaign level, and a tracking template specified at the ad level overrides the setting at the ad group level.

See Using Upgraded URLs for more information.

Arguments:

Name Type Description
trackingTemplate
String The tracking template for the sitelink.

Return values:

Type Description
AdsApp.SitelinkBuilder The sitelink builder with the specified tracking template.
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