The YouTube TV Women's Live Sports Lineup features live women's sports content, including coverage of top leagues and events across various networks on YouTube TV. You'll be able to place relevant ads that can help your brand reach and connect with a rapidly growing audience of women's sports fans across key moments, devices, and formats.
On this page
This article outlines the benefits, mechanics, eligibility, ad formats, and category restrictions of the YouTube TV Women's Live Sports Lineup.
Benefits
- Engaging content: Target live women’s sports content on YouTube TV.
- Transparent reporting: Understand where and when your ads aired.
- Unique audiences: Reach new people and a new generation of sports fans.
Eligibility
To advertise on YouTube TV's Women's Live Sports lineup, you’ll need to connect with a Google sales representative. They can help you explore ad opportunities, review eligibility requirements, and explain the campaign set up process.
How it works
YouTube TV Women's Sports Lineup features live sports content across collegiate and professional levels. Viewers will be served your ads across a variety of live women's sports content on YouTube TV, accessible on various devices.
The lineup includes a variety of women's sports including professional and collegiate women’s basketball, golf, soccer, tennis, softball, and more.
Ad formats and category restrictions
Eligible ad formats
These are the available ad formats that are eligible to serve on YouTube TV Women's Live Sports Lineup:
- Bumpers
- 15-second nonskippable ads
- 30-second nonskippable ads
- 60-second non-skippable ads
Restricted categories
Due to creative restrictions, the following categories are NOT allowed to run on YouTube TV Women's Live Sports Lineup:
- Gambling
- Religion
- Sexual health


