Release notes for Google Tag Manager
07 November 2024
Conversion Linker now stores ad click information in Browser Local Storage in addition to first-party cookies.
October 11, 2024
New Tag Diagnostics
We've added the following new diagnostics to the Tag Diagnostics tool in the Google tag settings:
Tag has stopped sending data: This diagnostic appears when the Google tag has stopped sending data in the last 48 hours. To fix this issue, use Tag Assistant to check that the tag is correctly installed on each page of your website.
Tag found too low on page: This diagnostic appears when we've detec…
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Announcements
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Release notes
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Announcement: Google tag and Tag Manager
The Google Tag Manager team is excited to announce that you will be able to deploy a Google tag within Tag Manager starting in early September. The Google tag will replace the Google Analytics: GA4 Configuration tag and comes with the following benefits: Enhanced integration with other Google products: The Google tag will load with the ability to send data to multiple Google product destinations. For example, Google Ads users will be able to configure their Google tag to send conversions via Tag Manager. Settings variables: The Google tag and GA4 Event tags will allow you to reuse parameters a…Read more -
Tag Manager for mobile apps – what's new
Implementation of Tag Manager for mobile apps works in tandem with the Firebase SDK. Google Tag Manager uses Google Analytics for Firebase’s events, params, and user properties as its input. Visit the Tag Manager developer documentation to learn how to get started with Android and iOS. Feature updates Container type: When you create a new mobile app container in Tag Manager, you will be asked to select a container type. For the most future-compatible setup for your mobile apps, choose the standard “iOS” or “Android” container types (which work with Firebase), not the “Legacy” types. App config…Read more -
Updates to consent mode for traffic in European Economic Area (EEA)
This article is for customers who use Google's online and offline solutions and receive data from end users in the European Economic Area (EEA). Google Ads Tutorials: Maintain tag-based remarketing by capturing consent For subtitles in your language, turn on YouTube captions. Select the settings icon at the bottom of the video player, then select "Subtitles/CC" and choose your language. As a part of Google’s ongoing commitment to a privacy-centric digital advertising ecosystem, we are strengthening the enforcement of our EU user consent policy (EU UCP). Advertisers must adhere to the EU UCP to…Read more
