Processor features

    Secure signals providers

    Ad Manager supports a growing ecosystem of secure signals providers with deployment methods that vary by environment. Through your demand channel settings , you can manage how these signals are shared with curation partners and RTB demand sources (including Authorized Buyers, Open Bidding, and SDK Bidding). 

    Check your specific provider's needs, as some require you to register an external account while others are available immediately.
    If you attempt to initialize a request to a provider without completing their registration process, signal generation may fail and no secure signals will be sent to your bidders.
    Note:If "Google deploy" or "Publisher deploy" is enabled but fails for a given signal in a web environment, Ad Manager defaults to collecting secure signals from the Prebid UserID module (when activated) as a fallback.

    On this page:

    Curation and data partners

    Secure signal name

    App

    Web

    Web integration deployment

    Bidder availability

    Curation partner availability

    Contact

    Publisher deploy

    Google deploy

    Prebid User ID module

    33Across
    Not supported
    Supported
    Supported
    Supported
    Not supported

    Authorized Buyers +Open Bidding

    Link
    Anonymised SignalLift
    Not supported
    Supported
    Supported
    Not supported
    Not supported

    Authorized Buyers +Open Bidding

    Link
    CEEId
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    EUID
    Supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    Epilson PubLink
    Not supported
    Supported
    Supported
    Not supported
    Supported
    Conversant only
    Link
    First-id
    Not supported
    Supported
    Supported
    Not supported
    Not supported

    Authorized Buyers +Open Bidding

    Link / support@first-id.fr
    Hadron ID by Audigent
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Audigent / Experian – Audience

    Link
    ID5
    Not supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link  /  publishers@id5.io
    IM-UID by Intimate Merger
    Not supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    Intent IQ
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link  /   bizdev@intentiq.com
    JustID by Justtag
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    LiveIntent
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link cidsupport@liveintent.com
    LiveRamp Authenticated Traffic Solution (ATS)
    Supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    LiveRamp, Inc.

    Link
    Lotame Panorama ID
    Not supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    myGaruID
    Not supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    Novatiq Hyper ID (sptoken, snowflake or hyperid)
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link securesignals@novatiq.com
    Permutive
    Not supported
    Supported
    Supported
    Supported
    Not supported

    Authorized Buyers +Open Bidding

    Permutive
    Link
    SharedID by Prebid.org
    Not supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    Unified ID 1.0
    Not supported
    Supported
    Not supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Audigent / Experian – Audience

    Link
    Unified ID 2.0
    Supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    UTIQ.COM
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link

    RTB Bidders

    Secure signal name

    App

    Web

    Web integration deployment

    Bidder availability

    Curation partner availability

    Contact

    Publisher deploy

    Google deploy

    Prebid User ID module

    BidSwitch.net
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    Criteo
    Not supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    LiveIntent for Index Exchange
    Not supported
    Supported
    Supported
    Not supported
    Supported
    Index Exchange only
    Link
    LiveIntent for Sovrn
    Not supported
    Supported
    Supported
    Not supported
    Supported
    Sovrn only
    Link
    LiveIntent for TripleLift
    Supported
    Supported
    Supported
    Not supported
    Supported

    TripleLift only

    Link
    Loblaw Media ID
    Not supported
    Supported
    Supported
    Not supported
    Not supported
    Loblaw Inc. only
    Link
    Magnite
    Not supported
    Supported
    Supported
    Not supported
    Supported
    Magnite only
    Link
    OpenX
    Not supported
    Supported
    Supported
    Supported
    Not supported

    Authorized Buyers +Open Bidding

    Audigent / Experian – Audience

    Link
    Pubmatic
    Not supported
    Supported
    Supported
    Supported
    Not supported

    Authorized Buyers +Open Bidding

    Audigent / Experian – Audience

    Link
    PubMatic Cookie
    Not supported
    Supported
    Supported
    Not supported
    Supported

    Authorized Buyers +Open Bidding

    Link
    RTB House
    Not supported
    Supported
    Supported
    Supported
    Not supported
    RTB House only
    Link  / inventory_support@rtbhouse.com
    Yahoo ConnectID
    Not supported
    Supported
    Supported
    Supported
    Supported

    Authorized Buyers +Open Bidding

    Link

    connectid.support@yahooinc.com

    SDK Bidders

    SDK Bidding allows third-party buyers to buy your mobile app inventory and to render creatives by using an SDK owned by the buyer (as opposed to using the GMA SDK).

    Secure signal name App Website Contact Bidder availability
    AppLovin
    		 Supported link dash.applovin.com/signup applovin.com/contact

    AppLovin only
    Bidmachine Inc.
    		 Supported link https://bidmachine.io/ Bidmachine Inc. only
    BIGO
    		 Supported link https://www.bigo.sg/contact BIGO only
    DT SDK
    		 Supported link https://www.digitalturbine.com/ Digital Turbine (IL) Ltd. only
    Meta
    		 Supported link facebook.com/audiencenetwork/getting-started Meta only
    InMobi
    		 Supported link publisher.inmobi.com/signup

    InMobi only
    Liftoff Monetize
    		 Supported link monetize@liftoff.io

    Liftoff Monetize only
    Mintegral
    		 Supported link developer@mintegral.com

    Mintegral only
    Moloco
    		 Supported link https://www.moloco.com/contact-us

    Moloco only
    Pangle
    		 Supported link pangleglobal.com/media/register pangle_support@bytedance.com
    Pangle only
    Verve Group Europe
    		 Supported link https://verve.com/contact
    openbidding@verve.com     		Verve Group Europe only

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