When you advertise with Google Ads, you link your online ads to your website. If you don't already have a website or a free local page with Business Profile, create one with the easy-to-use tools for free. If you don't want to create a website, you can create a Google Business Profile (optimized for your ad) with Performance Max campaigns, to encourage users to take action on a Google-hosted landing page.
If you are setting up your first campaign without a website, you have 2 main options available that we’ve mentioned in this article.
1. Create a new website with a website builder tool like Squarespace
Domain endings like .company, .photography, and .guru can help you find a meaningful name that stands out on the web. Website building providers offer features like secure, reliable hosting, e-commerce, customizable web templates, and mobile site management. No coding is required.
To continue having a website for your business, you could consider using a site builder, such as:
2. Use your Business Profile as a landing page
If you have a local business and don’t already have a Business profile, you can create one so that your ad can appear on Google Search and Maps. Learn more About Google Business Profile .
If you are creating an account on Google Ads and have a Business Profile, you can select 'Business Profile' (optimized for your ad), during the first step of the Google Ads signup flow. This allows you to drive users to a compelling ad destination without the need for a website.
